Expanding Your Network: The Art of Digital Schmoozing

Non-boring, Fluff-free Strategies for Marketing andPromoting Your Business

Expanding Your Network: The Art of Digital Schmoozing

David Siteman Garland – TheRiseToTheTop.com – SmarterFasterCheaper.com

Today’s Game Plan

• A Little Data

• A Quick Story

• Characteristics of Successful Schmoozers

• Q&A


Where Do These Smarter, Faster, Cheaper Strategies Come From?





Is a Big Network Valuable?



BIG NetworkNot Really Engaged

BIG NetworkVery Engaged

SMALL NetworkNot Really Engaged

SMALL NetworkVery Engaged


It isn’t about technology. It is about relationships with people.

Dumber, Slower, Expensive Approach to Digital Schmoozing




Takeaways

• Gave first.

• Asked for nothing in return.

• Ended up in a mutually beneficial relationship where we now help each other.

• Oh, and we are friends.


Characteristics of Successful Digital Schmoozers


Selectively Present


Show Their Faces


Share Valuable Content


Promote Others More Than Themselves


Helpful On Their Own Sites and Social Media Sites


Consistent


Tastefully Promote


Masters of Small Talk


Introduce and Vamoose!


Take the Relationship Further


Not Afraid to Expand Networks and Meet New People


Grow Bigger Ears


Schmooze Randomly

Carve out schmoozing time daily.

Do one giving action a day and watch how your network grows.

Final Advice?
