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1 Social thinking has (and will continue) to evolve Broadcasting through social platforms Social Media Responding to the inbound conversation Social Engagement A strategic / holistic approach to social Social Orchestrati on Using social intelligence to drive better business decision making Social Intelligenc e Constantly re- developing using social tools & techniques Social Business

Evolution of social

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Page 1: Evolution of social

1

Social thinking has (and will continue) to evolve

•Broadcasting through social

platforms

Social Media

•Responding to the inbound conversation

Social Engagement

•A strategic / holistic approach

to social

Social Orchestration

•Using social intelligence to drive better

business decision making

Social Intelligence

•Constantly re-developing using

social tools & techniques

Social Business