Event Management 111117ieu

İzmir Ekonomi Üniversitesi Oct 2011 - Jan 2012 ©

PRA-417 SYLLABUS

Hakan Türkkuşu

Event Management


This week

week # 7

17/11/2011

PLC

Life cycle of an event...

-

birth / pre-event = plan

-

life / operation = data & flow

-

end / post-event = report

proposals of NestNet

patents


planning

Life cycle


Planning of an event requires - maximum experience - know-how

as well as and other intellectual properties; - ideas & concepts- specific solutions- material designs - all of the relevant services

reserved and protected by - international laws- copy right, trade mark, registrations, etc...

Planning of an event...


Patent of Event Management... US Patent Office # 5634016Date of patent May 27, 1997Signed & sealed April 14, 1998“Computer integrated system”“transfer DB into graphic...”Total pages 177Total drawings 143

Believe or not...


i-Desk*

Microsoft Access based...

(*) Productivity Tool of unlimited software solutions by MiliMetre...

sophisticatedsophisticated


i-Desk*Budget items...- In i-Desk there

are 14 major sub-groups...

- These majors are enriched with minor items...





BEST CHECK-LIST IS ABACUS

- learning- tailor made- easy to access- financial based- any time / any where- multi-task infrastructure

Remember...


Excel

Microsoft Excel (.xls) or Balance Sheet of QuickOffice (.xlsx)

- There are several tips & hints to use excel much better; auto filter option is one of the most useful one to filter your budget items...

much easier...much easier...





Just enter...


operation

Life cycle


Corridors thru...

News, release, photos, VNR, journalist, daily, editor, periodicals, tv, radio, press meetings, media launches, tests, exclusives, interviews, clipping, monitoring, coverage, columnists, printed material, etc...

MEDIA BUSINESS COMMUNITYWholesalers, dealers, discount, rebate, fund, incentives, motivation, advertisement, clients, end-users, promotions, call-center, exhibition, fair, market research, surveys, competitors, analysis, product line, adjustments, etc...

Internal and external relations, corporate communication, family reunion, sponsorship, spokesperson, human resources, publication, charity, share holders, investors, brand value, team leader, cultural difference, non-profits, government, etc...


eventRunning of the event

If you had a perfect plan for

please be seated for entire

ORDO AB CHAO(out of chaos, comes order)

your eventperformance


Your event is...

a) garbage b) artwork c) leverage d) none e) all


paper works

Life cycle


A report is a textual work made with the specific intention of relaying information or recounting certain events in a widely presentable form.

Written reports are documents which present focused, salient content to a specific audience.

Reports are often used to display the result of an experiment, investigation or inquiry, understand ROO and/or ROI...

The audience may be public or private, an individual or the public in general.

Reports are used in government, business, education, science, and other fields, such as mass gatherings and/or corporate events.

Report


Nothing can be completed w/o


Try to be the best!

To make difference


Any questions...

UESTIONS

NSWERS


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Event Management 111117ieu