Engagement Planning: Tools?

interruption

engagement

Engagement marketing is about creating ‘sticky’ ideas, products and experiences

What’s stopping us from doing this?

What’s helping us do this?

What tools do we need?

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Some useful blogs

• www.psfk.com – trends, cool things• http://www.coolhunting.com/ - more cool things• http://greenormal.blogspot.com/ - John Grant’s Green

Marketing Manifesto• www.engadget.com - shiny, tech things• http://www.boingboing.net/ - a directory of wonderful

things• http://www.springwise.com/ - entrepreneurial things• http://communities-dominate.blogs.com/ - community

things• www.sidekickstory.com – my comic thing

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INSTANT MESSENGER

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The Machine Is Us/ing Us

http://www.youtube.com/watch?v=6gmP4nk0EOE