Data-driven business improvement:Open data within the enterprise will be a leading driver of positive behaviour change and greater self-management with real benefits for productivity.

‘Humanizing the enterprise’ since 2003...

A rose by any other name...

A rose by any other name...

Themes from this week:• Big Data• Activity Streams• Actionable insight• Mapping to results

Social business is not just about collaboration

Signals and data in the connected company

Data and Analytics:what can we take from consumer analytics into the enterprise, and how can we extend the idea to drive business improvement?

Big focus in 2011 on getting closer to customers

Social media monitoring: love me... love me not...

Quants for wants and the rise of ‘big data’

"The best minds of my generation are thinking about how to make people click ads ... That sucks."

Jeff Hammerbacher, Cloudera

It’s not size that matters, it’s what you do with it ;-)

Soccer, F1, baseball all transformed by analytics

Towards Social Business Intelligence:Turning internal and external data into sources of business improvement

Instead of studying a microcosm...

... we should immerse ourselves in the ecosystem

Where do all the insights go?

Analytics without action is just a rear-view mirror

Reports are a poor way to influence behaviour

In the flow: activity streams & talking machines

Social analytics: applying ‘many eyes’ to data...

... in conjunction with a simple action framework

Data-driven behaviour change:nothing motivates people better than objective real-time feedback on how they are doing

Social Business Intelligence: a new practice area?

SBI creates the conditions for permanent evolution

Try this at home folks!• Apply analytics to

internal social data• Correlate with external

social listening• Create a subscribe

model for personal filtered activity streams

• Create simple ways to claim actions

• Encourage ownership and action by all

@LeeBryant

Thanks for listening

I am lee@headshift.com and live at

http://www.headshift.com

Except where otherwise stated, photos courtesy of Flickr using Creative Commons license. Thanks to the following image sources:

http://www.flickr.com/photos/arenamontanus/375127836/http://i.imgur.com/mov2K.jpghttp://www.flickr.com/photos/featheredtar/2305070061/http://www.flickr.com/photos/aussiegall/364313299/http://www.flickr.com/photos/peasap/655111542/http://www.flickr.com/photos/jeremiah_owyang/5154422064/http://www.flickr.com/photos/davegray/5631289680http://www.flickr.com/photos/davegray/5681210156http://www.flickr.com/photos/walkadog/3353936487/http://www.flickr.com/photos/featheredtar/2302651444http://www.flickr.com/photos/katerha/4697206799http://www.flickr.com/photos/exfordy/123900378/ http://www.flickr.com/photos/zooboing/4743616313/ http://www.flickr.com/photos/olibac/495931749/ http://www.ft.com/cms/255f6de0-97d1-11e0-9c37-00144feab49a.jpg http://kterrl.files.wordpress.com/2011/06/anthonyweiner.jpg