INBOUND MARKETING

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Our Approach

What is Inbound Marketing?

A defined strategy that attracts the attention of already interested buyers to your business, grows your bottom line through engagement, verifies what is working or not working and adapts to close the loop and complete the process.

What is Outbound Marketing?

Outbound Marketing is what you probably know as Traditional Marketing. It is the process of reaching out to a broad audience while trying to reach those who might be interested through a variety of tactics like print, television and radio advertisements.

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Statistical Report

Almost HALF (46%) of daily searches worldwide are for research on products or services.

89% of US internet users search online before they make a purchase, even when the purchase is made at a local business.

An amazing 97% of Americans search online for products/services.

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What Does it Mean?

Become the Thought Leader

Valuable Resource with blogs, eBooks and tip sheets

Dominate the search results

Build Relationships

Nurture Relationships

Analyze for better focus

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Assessment

What Do You Have?

What are you missing?

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Onboarding

Strategy meeting to share information, digital assets, goals

Tracking Code

Subdomain for hosting any new web content

Link social media

Exclude IP addresses

Create and Implement Blog

Enhance/Create Social Media and Link it all together

Import existing leads

Add competitors and benchmarks

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Engagement

Create Marketing Offer

Create Landing Page

Create Web Thank You Page

Create tracking URL’s for non-Hubspot tracking

Social Media Management

Continued Blogging

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Nurturing

Create Email for Re-Engagement

Create Lead Nurturing Campaign Strategy

Design/Create/Implement nurturing emails for strategy

Segment Leads

Create Calls To Action (CTA’s)

Initiate engaged leads

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Search Engine Optimization

Create Content Strategy

Do Keyword Research

Review Keywords for changes

Review all Content for correct optimization

Identify link-building opportunities

Grade all links for validity and credibility

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Analytics

Track Blog Success

Track Sources of traffic (with marketing events added)

Track Organic Traffic

Track Marketing Campaigns

Track Social Media Channels

Analyze progress vs. competitors

Reporting

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Transparency

At Cleriti we provide 100% accountability. Each

client has their own access to view all progress and

all analytics at any time.

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Packages

1. FAST

2. FASTER

3. FASTEST