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Charisma Productions 1 Charisma Productions Gazette Volume 2, Issue 3 March 2010 I NSIDE T HIS I SSUE 1 The Importance of Off-Site Corporate Meetings & Presentations 1 The WOW Factor 3 Upcoming Additions to the Gazette 4 Strategic Partner Concept Design Productions 5 Survey Results The Importance of Off-Site Corporate Meetings & Presentations Off-Site Events Not a Thing of the Past R.O.I Charisma Productions Network Off site corporate meetings, many companies are saying this has become a great expense that is not necessarily helpful in promoting their product and building employee morale or making them more efficient. Through research we have found that this is quite the opposite (see page 5). A survey of Fortune 500 companies shows face-to-face meetings have the highest return on investment of any marketing tool available to them. "Knowledge sessions" held throughout the day would aid companies in crafting new strategies to highlight the inherent importance of in-person gatherings. As quoted by Ben Stein, Actor, lawyer, economist and Nixon speechwriter "The truth is that business meetings are usually not a waste of time, even if they are held in Las Vegas or at a resort with a golf course near a Southern California beach," Stein said. "They are not decadent, with rare exception. The WOW Factor The Relationship Between Meeting Planner and Production Company Empowering the Meeting Planner Charisma Productions Network Many large companies have an established relationship with audio visual production companies for their presentations and meetings. They have worked together for a long time and they do a good job, but do they go above and beyond lighting, sound and videos? And after the event do you feel that you have achieved the WOW factor? With Charisma Productions Network we not only provide the audio video, lighting, sound and staging. We do go above and beyond. Working with the meeting/event planners we become the extra pair of hands and eyes. Our philosophy is “You’re only as good as your last event. Your success is our success”. Yes we have made thousands of photocopies and put handbooks together for attendees. Yes we have worked around the clock when rooms were not provided at the scheduled times and yes we’ve even gone to a venue to pick up extra beds when the hotel had overbooked rooms and there weren’t enough rooms so people had to double and triple up. When event/meeting managers work with production companies do they know if the production company is a good strategic fit? Do they have coordinated approach to understanding their needs and business issues? Do they develop an action plan, including timeline, responsibility assignments and deliverables? Are they client focused? Innovative? Quality and Results driven? Charisma Productions Network is all this and more. CPN empowers the meeting planner by working as an insider, building customer understanding at each interaction and balancing between customization and complexity. The demonstrated understanding and commitment that Charisma Productions Network values is their relationship and interest the meeting planner’s input, in order to take their vision and bring it to life. We do all this because we want the meeting planner to feel energized and refreshed and able to focus on the large picture while we focus on exceeding the WOW continued on page 2 continued on page 3

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Page 1: Charisma Productions Gazette Volume 2 Issue 3

Charisma Productions 1

Charisma Productions Gazette Volume 2, Issue 3 March 2010

I N S I D E T H I S I S S U E

1 The Importance of Off-Site Corporate Meetings &

Presentations

1 The WOW Factor

3 Upcoming Additions to the Gazette

4 Strategic Partner – Concept Design Productions

5 Survey Results

The Importance of Off-Site

Corporate Meetings &

Presentations

Off-Site Events Not a Thing of the Past

R.O.I

Charisma Productions Network

Off site corporate meetings, many companies are saying this has become a great expense that is not necessarily helpful in promoting their product and building employee morale or making them more efficient. Through research we have found that this is quite the opposite (see page 5). A survey of Fortune 500 companies shows face-to-face meetings have the highest return on investment of any marketing tool available to them.

"Knowledge sessions" held throughout the day would aid companies in crafting new strategies to highlight the inherent importance of in-person gatherings. As quoted by Ben Stein, Actor, lawyer, economist and Nixon speechwriter "The truth is that business meetings are usually not a waste of time, even if they are held in Las Vegas or at a resort with a golf course near a Southern California beach," Stein said. "They are not decadent, with rare exception.

The WOW Factor

The Relationship Between Meeting Planner and

Production Company

Empowering the Meeting Planner

Charisma Productions Network

Many large companies have an established relationship with audio visual production companies for their presentations and meetings. They have worked together for a long time and they do a good job, but do they go above and beyond lighting, sound and videos? And after the event do you feel that you have achieved the WOW factor? With Charisma Productions Network we not only provide the audio video, lighting, sound and staging. We do go above and beyond. Working with the meeting/event planners we become the extra pair of hands and eyes. Our philosophy is “You’re only as good as your last event. Your success is our success”. Yes we have made thousands of photocopies and put handbooks together for attendees. Yes we have worked around the clock when rooms were not provided at the scheduled times and yes we’ve even gone to a venue to pick up extra beds when the hotel had overbooked rooms and there weren’t enough rooms so people had to double and triple up. When event/meeting managers work with production companies do they know if the production company is a good strategic fit? Do they have coordinated approach to understanding their needs and business issues? Do they develop an action plan, including timeline, responsibility assignments and deliverables? Are they client focused? Innovative? Quality and Results driven? Charisma Productions Network is all this and more. CPN empowers the meeting planner by working as an insider, building customer understanding at each interaction and balancing between customization and complexity. The demonstrated understanding and commitment that Charisma Productions Network values is their relationship and interest the meeting planner’s input, in order to take their vision and bring it to life. We do all this because we want the meeting planner to feel energized and refreshed and able to focus on the large picture while we focus on exceeding the WOW

continued on page 2

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Off-Site Meetings & Presentations

Off –site corporate presentations serve as an effective

tool for convincingly presenting your company, and its

products and services to your target audience. Since corporate presentations today use flash and other high-end multimedia tools to develop highly engaging and creative presentations; it is not always within the wherewithal of the company to do this on its own. Hence, corporate firms, both big and small are today outsourcing such work to professional companies such as Charisma Productions Network, which specialize in such areas.

An impressive corporate presentation not only

effectively showcases your products and services but it

also helps in enhancing your corporate image and add

value to your business.

A corporate meeting complete with impressive

animation, videos, photos, voice over and music would

definitely have more impact on the target audience as

compared to a static presentation. Therefore various

companies incorporate flash into their corporate

meeting in order to make them more appealing and

impressive. Audio video solutions help in grabbing the

attention of the users in relation to the subject

highlighted in the meeting or event, thus motivating

them and engaging them with the subject. Moving

images have a powerful impact amongst the viewers

as they have the ability to portray and inspire hidden

emotions.

In an off-site corporate presentation you can present all information in an interesting and user-friendly manner, giving details such as the company’s goal, product/services details, various services, catalogues, infrastructure manpower, and growth pattern and just about anything you wish to. You can use images and video clips of your company, its people, its infrastructure, etc, in the presentation. This enhances credibility and also enables your customers, dealers and investors to have a look at your company. For creating corporate presentations, you should approach a professional production company, such as Charisma Productions Network, to create innovative presentations which would enable you to communicate to your audience easily, make them aware of your company and influence their decisions.

Offsite Meetings and Productions benefit:

Clients- With the help of a corporate presentation you

can tell prospective customers in detail about your

services and show details of your previous successful

work. This way you lend credibility to your work and

new as well as existing customers get to know what

benefits they stand to derive from you.

For educating or updating employees- You can

make corporate meetings to impart training to your

employees, help them update themselves and improve

their skill sets. It can also be used for maintaining good

internal communications among employees of different

departments.

Trade fairs & exhibitions- You can demonstrate

about your company, various products and services at

trade shows with the help of a professional looking

corporate presentation.

Conferences & important meetings- In conferences

and critical meetings, a presentation helps you to

convey your point in a much clearer and profound

manner.

Product launches- Whenever your company is

launching new products in the market; you can

efficiently inform the prospective buyers what your

product is all about by giving a presentation.

Meetings facilitate engagement. People engage by

being invited into the game. If they know the business

goal, the team goal and the role they have to play then

they're more likely to truly plug in to the business. If

they don't know what the business is trying to achieve,

how can they connect with business goals alone at

their desk? Off-site meetings and presentations still

hold a powerful message, one that a web conference

or phone conference cannot compare to.

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Page 3: Charisma Productions Gazette Volume 2 Issue 3

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U P C O M I N G A D D I T I O N S T O T H E

G A Z E T T E

F R O M O U R I T D E P A R T M E N T

Our IT department has graciously agreed to join our

Gazette by providing us the “IT Tip of the Month”.

Effective the April 1, 2010 issue you can look forward

to some informative tips.

F R O M O U R C O R P O R A T E E X E C U T I V E

C H E F

Introducing our Corporate Executive Chef, Gustavo Castano

who will be providing us with a “Recipe of the Month” for all

of you who enjoy cooking and entertaining. Recipes will be

easy to prepare and healthy.

The WOW Factor

factor. We determine the best method of facilitating the sessions and make recommendations for a communication plan, then, we develop both tactical and strategic action plans. We manage logistics, schedule, conduct and share results. This develops an increased, trusting relationship with our clients. Becoming complacent is not an option for Charisma Productions Network.

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Page 4: Charisma Productions Gazette Volume 2 Issue 3

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Strategic Partner of the Month

Concept Design Productions is a full-service scenic design company that specializes in modular rental stock, custom fabrication, and creative design services. We pride ourselves on our friendly, knowledgeable staff that can take you from design to delivery - assisting you every step of the way! We are committed to continually developing new products and services that allow us to provide our market with utility and image enhancement at a price and with a quality that translates to excellent value. Our products are crafted to be highly versatile, easy to assemble and most importantly designed to integrate your branding and culture into every design. Founded in 1980, we've been serving the industry for almost 30 years. Our fresh and innovative solutions have worked time and time again for clients just like you. Regardless of your needs, our many years of design and production experience will give you peace of mind and let you rest easy, knowing your project is in good hands. If you can dream it, we can create it. From corporate meetings to gala events, trade show exhibits to church installations, Concept Design Productions is your final destination for dazzling scenic design.

www.conceptdesigninc.com

http://www.youtube.com/watch?v=sJBPdHFbmG8

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Recent Results of Surveys Taken by

Charisma Productions Network on LinkedIn

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Charisma Productions Network A Geoff Andrews Company

805-241-0566 www.charismaproductionsnetwork.com

[email protected]

Thank You for Your Support

We wish to thank our readers and our clients for their support and feedback helping to continually grow the Charisma Productions Network. We look forward to another successful year in 2010 as we continue to grow and provide you with successful stress-free events. We appreciate hearing from all of you and strive to improve our articles and hope to have something for everyone at one point or another. Please send us suggestions for topics you would like to read about or if you have an article that you would like to share we’ll be happy to post it.:

Please send all comments to: [email protected]