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Simple tips for entrepreneurs in the crafty, including bloggers, craft entrepreneurs, creative thinkers, hobbist turned entrepreneurs based on experience from a current craftpreneur
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BusinessTips
From One Craftpreneur to another
Craftpreneur
Want advice based on
experience?
These are tips I’ve discovered fromexperience…
Experience is the teacher of
all things.
-Julius Caesar
SALE
Tip #1Discounting your
service or product is not always an incentive for someone to hire you or
buy your product.so stop having sales.
• I use to run a sale 2-5 times a year and I found that more people purchased when I didn’t have a sale than when I did!
• Cutting prices hurts others in your industry, making it less lucrative for everyone else including you!
Tip #2Step away from your computer
and network offline
attending 1 networking
event a month helped me to
build my online network faster than constantly trying to do it strictly online.
Makes sense right?People like to connect a
physical face to a product or service.
Tip #3 Cut loose the ties!
Stop doing whatever seems counterproductive and not profitable, but be sure to
analyze your mistakes.
What do I mean?I use to LOVE creating fabric
jewelry pieces, BUT it didn’t sell! SoI stopped.
Before I stopped I looked at the web analyticsbehind the online presence of the collection.
Tip #4Tell your story, people want to hear it!
I got great advice from Hamilton Brown
(Senior Marketing Director, Taco
Bell) at Blogalicious and
that was customers love transparency, they
want to connect a story to your brand, so tell
it!
Tip #5A Facebook fan page is NOT a
replacement for an actual website.You need BOTH!
You see how often Facebook changes their look and
algorithm right?
A Facebook page is secondary to your website. You need a web presence…end of story.
Hope you enjoyed the Ride!
PEACE!UNTIL NEXT TIME