2. Executive Summary Hetauda Housing is the service oriented
businesslocated in Hetauda. It is meant to provide better service
of housing tothe customer. Its aim is to fulfill the dream of
people regardingtheir house. i.e. We build dreams not house
.9/19/20142 3. Executive Summary Market size of Hetauda Housing
business islarge. New business and no such type of business inthe
market. Increase in residents (migrants) in Hetauda. Increase
demand for land for permanentsettlements. Need of housing is more
and increasing day byday.3 9/19/2014 4. Executive Summary Hetauda
housing is accompanied by, Leading contractors Right location
Experienced management team Use of latest technology Involvement of
local people Partnership with several other companies4 9/19/2014 5.
Management team planAshim BaralThe founder of company Has more than
10 years ofexperience in the real estateindustryExpertise in
strategic planning,management, businessdevelopmentThrough his
expertise, we canbring the operations of thebusiness to
profitability5 9/19/2014 6. Management team planRanjit Neupane
Graduated from HSM and hasbeen in the financial andinformation
technologybusinesses for over seven years Expertise in fund raising
andtechnology Responsible to look afterfinancial sections
andtechnological section of thecompany6 9/19/2014 7. Management
team planBina Gupta bachelors degree in Managementand received her
MBA fromTribhuvan university Expertise in customer relations
andcorporate relations Responsible for representingcompany to stake
holders andinvestors Deal with third parties.7 9/19/2014 8.
Management team planAdvisory board Committee Anil Aryal ,Business
Consultant at PhoneixCorporation Sujal Dahal, Manager of laxmi Bank
Sushil Thapa, CEO of ABC Pvt. Ltd. Laxmi Dotel, CA8 9/19/2014 9.
Company Description Hetauda Housing is a Partnership companylocated
at Hetauda-4,Makwanpur. Owned by best experienced management
team(Ashim Baral, Ranjit Neupane, Bina Gupta) Advisory Committee
members(Anil Aryal, SujalDahal, Sushil Thapa,Laxmi Dotel) Serve
middle class people Focusing on the needs of people for housingwho
seek better accommodation, facility,services, etc. Provide all the
services as demanded bycustomers through the use of better plan,
humanresources, technology, etc9 9/19/2014 10. Service plan
Security Drainage system Electricity & water Parking Garden
Maintenance time and again10 9/19/2014 11. Vision and mission
StatementVision To eliminate the problem of securing housing
forpeople in HetaudaMission: To serve customer with better housing
facilities To lead the housing business11 9/19/2014 12. Industry
overview Hetauda Housing provides complete solutionfrom plotting
land to constructing building There is no other business like
Hetauda Housingin Hetauda Different other supplementary services
providedby Hetauda Housing are Halls Library Gym12 9/19/2014 13.
Market analysis Hetauda Housing has huge market coverage dueto:
Affordable cost of houses Appropriate location13 9/19/2014 14.
Competitive analysis No competition14 9/19/2014 15. Marketing plan
Marketing of Hetauda Housing is done by usingfollowing techniques
Advertisement Promotion Personal selling Single product single
market coverage strategy isused for providing services15 9/19/2014
16. Operational plan Direct channel/ 0 level channel is used
byHetauda Housing for providing services No involvement of
intermediaries Customer and Manufacturer deals with eachother
directly16 9/19/2014 17. Organizational plan Hetauda Housing is
legitimate business and isundertaken considering the rules and
regulationsprovided by the government of Nepal None of the laws are
violated Vertical hierarchical organizational structure isadopted,
where all the powers has been dividedfrom top to bottom gradually
Proper division of labour on the basis of thequalifications,
skills, experiences and knowledgeof employees17 9/19/2014 18.
Financial plan The estimated startup capital of Hetauda Housingis
about 10 crore The land has been taken on lease for 25 years Profit
earned within the period of 25 years will beused to owe the land
legally The capital is summed up from the investmentmade by the
owners of the company andinvestors as well Loan has been taken from
laxmi Bank at 6%interest rate. Customers can buy the house on down
payment.18 9/19/2014 19. Financial
PlanOwners50%Investmentloan25%investors25%19 9/19/2014 20. Growth
plan High probability of business growth20 9/19/2014 21.
Contingency plan Hetauda Housing may face the risk of
uncertainincrease in price in coming years, in suchcondition the
price of houses may increase butthere will be no alteration in
services providedNo21 9/19/2014 22. ANYQUESTIONS22 9/19/2014 23. 23
9/19/2014
