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Presented by Dan Casas-Murray The Business Model Canvas Credit: Business Model Generation , by Alexander Osterwalder & Yves Pigneur

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An overview of the Business Model Canvas.

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  • 1. The Business Model Canvas Credit: Business Model Generation, by Alexander Osterwalder & Yves PigneurPresented by Dan Casas-Murray

2. Agenda Clarifications Now Questions/Challenges Later Overview Parts of the Business Model Canvas Exercise 3. Overview 4. Left Side Deductive Thinking Uses the Problem Solving Process ...Hacking? 5. Right Side Inductive The Scientific Method ...Lean Startup? 6. Pats Wormhole Transporters 7. Value Proposition What Problem are We Solving for the Customer? 8. Value PropositionCut transport Time to Less than 1 Minute Cut Transport Cost by...um...a lot Reduce that nasty Carbon Footprint 9. Customer Segments What Kinds of People have this particular problem? hint: the answer is never everyone! 10. Customer Segments 11. Customer Relationships Transactional? Personal Assistance? Self-Serve? 12. Customer Relationships 13. Channels How do we reach each Customer Segment? 14. Channels 15. Key Activities ...ING Words What do we do that creates value for the Customer? 16. Key Activities 17. Key Resources Physical Intellectual People 18. Key Resources 19. Key Partnerships People that help us perform our Activities and get us our Resources 20. Key Partnerships 21. Costs Resource Cost? Activity Cost? 22. Costs 23. Revenues Sale of Assets Usage Fees Lending/Renting/Leasing Subscription Licensing 24. Revenues 25. Pats Business Model at a Glance 26. Exercise Pick a Value Proposition or Product Complete your Business Model Canvas Pitch the Model (you get more than a minute) 27. So What? Mind Map / Brainstorm Untangle all those Bouncy-Balls in your Head Put together a Business Plan / One-Page Deal Sheet