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5 tips for ‘non-product’ start-up executives TiE Leadership Program January 13, 2010 Rishi Dean [email protected] www.rishidean.com

Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

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These slides helped to facilitate a discussion between non-product start-up executives and existing / aspiring CEOs. The general theme of this presentation was to provide a visual framework behind my five 'tips" for building a product organization: choosing a domain, building a team, finding product-market fit, designing a business model, and the role of analytical measurement in fostering growth. Please note that this deck may be light on text, so for more information please visit: http://www.rishidean.com.

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Page 1: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

5 tips for ‘non-product’ start-up executives

TiE Leadership Program January 13, 2010

Rishi Dean [email protected] www.rishidean.com

Page 2: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

Foundingmemberof:

Coginthewheel:

Formalandinformalstart‐upadvisor

Hundredsofproductcycles…withscarstoproveitRishiDean–www.rishidean.com

Page 3: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

1.  W = F x d = x t   Passion, interests, and market experience move mountains

2.  DNA = B.G.C.C.   Hire the right people: brains, guts, charisma, and character

3.    Integrate product & market (find product / market fit)

4.  lim   Understand the revenue potential of your business model

5.  Don’t forget your M.O.M.   Measure. Optimize. Monetize

Pr + Mkt∫

t→∞

tx$

RishiDean–www.rishidean.com

Page 4: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

RishiDean–www.rishidean.com

Page 5: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

RishiDean–www.rishidean.com

Page 6: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

LEARN BUILD

MEASURE

IDEAS

CODEDATA

Source:EricRies,TheLeanStartup

Source:Kahneman,TverskyRishiDean–www.rishidean.com

Page 7: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

Source:DavidSkok,ForEntrepreneursBlogRishiDean–www.rishidean.com

Source:AlexOsterwalder,BusinessModelGeneration

Page 8: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

Source:DaveMcClures,StartupMetricsforPirates

Page 9: Building Great Products: tips for non-product executives - Presentation to TiE Leadership Program

  E‐mail: [email protected]  Blog: rishidean.com  Twitter: @rishidean