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Humanizing Brands through Social Media
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The Brand Establishment
n t running a small agency today?
Have I mentioned
how happy I am
Humanizing brands through Social Media
Adored
Brands
Humanized Brands
Humanized
brands
have a
relationship
with their
consumer
Dialog n
otMono
log
The definition of a brand: According to Webster’s:
[a claim of distinction.]
Evidence of distinction.
Brand development Brand development Brand developmentBrand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development Brand development
Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding Branding
vs
Brand development is not a marketing initiative.:
bThe making of a
RAND:
We’ll leave the light on for youWe’ll leave the light on for you
INVENT.A diamond is forever. The ultimate driving machine.
Operationalize before youHumanize
Traditional Media Spend
Buzz E
ffect
Humanizing Effect
Interactive Social Spend
Traditional Media Spend
Buzz E
ffect
Humanizing Effect
Interactive Social Spend
Traditional Media Spend
Buzz E
ffect
Humanizing Effect
Interactive Social Spend
Optimum
thankyou