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February 2013 Slide 1 © 1 February, 2014 Franky Van Damme Managing Partner, PSX Advisors [email protected] Board of Directors, practical

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Practical approach towards Board of Directors

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Page 1: board of directors

February 2013 Slide 1©1

February, 2014Franky Van DammeManaging Partner, PSX [email protected]

Board of Directors, practical

Page 2: board of directors

February 2013 Slide 2©

Advisory Services

PSX focuses specifically on high-growth and mid-cap European Technology and Applied Technology companies

PSX focuses specifically on high-growth and mid-cap European Technology and Applied Technology companies

BOARDMEMBERSHIP

STRATEGICADVISORY

FUNDING

MERGERS &

ACQUISITIONS

SHAREHOLDERSALIGNMENT

Page 3: board of directors

February 2013 Slide 3©

Why do we need a Board Legal requirement To steer the Company To control the Entrepreneur

Define the Strategy Monitor the Company Risk Assessment

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February 2013 Slide 4©

Members of the Board Investor (1..x) The investor friends Domain experts Advisors

Employees Entrepreneurs Management My friends

Chairman

A well balanced composition of the Board and an independent Chairman can make a huge differenceA well balanced composition of the Board and an

independent Chairman can make a huge difference

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February 2013 Slide 5©

Who does what Board members “setting the goals”

Executives “getting the job done”

Skill set Different (Technology – Operational

Financial – Business development)

Local / International …

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February 2013 Slide 6©

NThe next step

• Focus on the M&A - IPO process

• Monitoring the budget

E Evolution• Well balanced team• Agenda management• Strategy and direction setting

Investor

• We get formal meetings• Getting to know the company• Process in place

I

Trouble

• Lack of leadership by the chairmen

• Aggressive meetings• ….

T

FFFounders & Friends• Happy together• Explain to each other ….• Legally OK

The Evolution

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February 2013 Slide 7©

The MeetingAgenda

Minutes Business Update Financial / Reporting Clients Market and Competition IP Risk Assessment Product Portfolio Strategy Human Resources AOB

Approach Present / explain Options and proposals Discussion Decision

Subject Indication of timing Type, for… (information / discussion / decision) At the end…check draft minutes

Page 8: board of directors

February 2013 Slide 8©

What works …Monthly

A Business Reporting pack (max 15 p. with max 3p. descriptive) A Financial Dashboard

Before the Board meeting Send out all relevant material (including the Financial and

Business info) Ask to get questions related to the Financial and Business info

beforehand Prepare the meeting with the chairman

The Meeting Start with a breakfast or sandwich lunch (late arrivals) The chairman has to lead the meeting Respect the timing Make use of a secretary for the minutes (crisp and clear) Frequency of 6 – 8 meetings

With additional telephone conferences or specific meetings

Page 9: board of directors

February 2013 Slide 9©

Additional Committees When

Investor on board Stage of the company

Which

Finance/Audit Committee permanent Accounting policies Defining the financial/business reporting pack Authorization levels Screening the budget figures Internal control Preparation of the yearly financial figures Interface with the auditor …

Page 10: board of directors

February 2013 Slide 10©

Additional Committees (2) Human Resources/Remuneration Committee permanent

Defining the remuneration of the executive and non-executive directors

Overall compensation and benefits policy Stock option plan Hiring/firing process Personnel evolution process …

Strategy Committee temporary

Define the strategic objective

Analyse the Order Intake, Clients, Products,..

Get info about the competition and the market

Investigate different scenario’s

Propose the way forward

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February 2013 Slide 11©

Some Cases

Profit

Revenue

DeclineMaturityIntroduction Growth

Course of Time

Re

ve

nu

e o

r. P

rofi

t

Development

U

AC

B SB

B

T

D

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February 2013 Slide 12©

The Boardroom atmosphere

Exit

EquityChange

Strategy

Problem

Start

Panic

People’s behaviour might change in line with the stage of the company

Be aware that the Executives know the business Board members are learning the business (in most cases).

Some board members might have no operational business experience.

An Aligned and Effective Boardwill add Value to the Company

An Aligned and Effective Boardwill add Value to the Company

Not everybody has experiences in different kind of companies.

Some people could have difficulties with their day to day role and being a Board member.