Basics of Intention: Planning to the End

THE COMMUNICATION GROUP

BASICS OF

INTENTIONPLANNING TO THE END

THE COMMUNICATION GROUP – ALL RIGHTS RESERVED 2012

I‟mnotsureaboutyou,butIgrewuphearingthings

like“whatisyourgoal?”or“whatareyour

objectives”or“what‟syourmission?”AndIcameto

realizeIcouldn‟ttruthfullyoradequatelyanswer

these,asIdidn‟tyetknowmyintention.Whatis

intention?

Intention

1.Anactorinstanceofdeterminingmentallyupon

someactionorresult

2.Theendorobjectintended;purpose.

Tome,itisaboutcommitmentand“energytruth.”

ItisfirstunderstandingthereasonwhyIamabout

todo/wanttodo/saysomething,coupledwiththe

understandingofmydesiredoutcome.Andthe

activepartisalaser-focusedenergyon

accomplishingtheintendedpurpose



For example, if my intention is to do my best, and if

my goal iswinning a game of squash, I will focus

with laser beamfocus on both my goal and my

intention. If I have no intentionof winning, even if

my goal was to win, I would just wingit and see

what happens.

Once I know my intention then I can better

understand how tolist out my goals or objectives.

In business, I have heard Fortune 100 CEO‟s talk

about Goals,Missions and Objectives, but I have

never heard them talkabout Intention. Why is this

so? Why do we feel okay applyingintention to our

personal lives, but not necessarily to our

business lives?Why can people say, “My intention is

to lose 10 pounds andtherefore my goal would be

to work out 5 times a week forthe next 3

weeks,” but they can‟t say, “my intention is to have

fun at work and therefore my goal is to go out for

lunch ora walk with my colleagues at least twice a

week.” Instead, it isalways, “My goal is to get

through my to-do list today.”



Here is an example of how I mess up with this:

:I am often loudly declaring apologies for being late.

Even today, I watched myself spiral down the

clock‟s anxiety ladder ,and prayed for magic to

occur, such as crossing town in Manhattan in 7

minutes during lunch hour. And so on.

I knew my goal was to be there at 2PM, but I clearly

wasn‟t going to be. So…finally I asked myself, (don‟t

tell my therapist) “Self, what is your true intention

here? Do you want to be on time for this meeting or

not? Is this important or not? Do you think you are

more important than whom you are meeting and

able to be late? Or do you just have a challenged

sense of location and time?”

After looking at all this I see my intention was really

skewed. Because 2PM was a doctor‟s appointment

(just a general check up) I realized I was not putting

my health as a very important goal amongst my

daily objectives. Therefore, my truth was not about

respecting my self worth. I‟d fallen into the cave of

only goals and objectives and hadn‟t even knocked

Upon Intentions door.

http://www.merriam-webster.com/dictionary/intention?show=0&t=1301685446

If I had, I would have seen that my

Intention is of course to look after myself

and be responsible about doing so. But I

didn‟t ask.

It is hard to remember all oflife‟s do‟s and

don‟t‟s, but I really do thinkit could be quite

easy if we alwaysremembered that the first

step is aboutunderstanding Intention. Once we

havethought of that, the rest pretty much falls

into place.

How To Prepare For Intention Planning:

1. Why are you about to do what you are

2. about to do?What interests you about it?

3. What would you rather be doing?

4. Do you have to do this?

5. What have you promised to deliver?

6. Why did you promise to deliver? Job? Moralobligation? Ego? Other?



Once You have 1-6 answered then let‟s assume

you are now understanding why you are about

to do this „task. ‟

1. Make sure your intentions are clear to you

2. Make sure your intentions are clear to relevant

others

3. Help others understand your goals after your

intentions are made clear.

4. Then go to the project management basics.

5. Have fun .

I hope I remember to walk my type

Be well

- c



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Basics of Intention: Planning to the End