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Adventure Travel World Summit Keynote presentation, Anna Pollock - Leading the Way: The Adventure of Travel
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LEADING THE WAY
Anna PollockFounder, Conscious Travel
THE ADVENTURE OF TRAVEL
"once a photograph of the Earth, taken from outside, is available…a new idea as powerful as any in history will be
let loose.” Fred Hoyle, 1948
How Do You Perceive This Floating Sphere?
Real Estate?
Spaceship Earth ?
Living Organism?
“This report shows the world on a development trajectory
that is not sustainable.
If we fail to alter our patterns of production and
consumption, things will go badly wrong.”
10 mega-forces, all connected in ways we don’t
fully understand.
The Earth’s environmental system is simultaneously coming under increasing
stress. Future simultaneous shocks to both systems could
trigger the “perfect global storm”, with potentially
insurmountable consequences. 50 risk sources, all
connected in ways we don’t fully understand
Source: Globescan
“Adventure tourism is what tourism
ought to be today and is what tourism
is going to be tomorrow.”
Taleb Rifai, Secretary-General,
UNWTO2012
“We have one generation in which to shift
human consciousness”
Jeremy Rifkin
Don’t ask what your country can do for you, ask what you
can do for your country.
John F Kennedy
You never change things by fighting existing reality
To change something, build a new model that makes
the existing model obsolete.
Buckminster Fuller
Shifts in Consciousness - People
We want to become more, not acquire more!
Are You Sufficiently Unreasonable?
The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.
George Bernard Shaw
Are You the Ones We’ve Been Waiting For?
The reasonable man adapts himself to the world, the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.George Bernard Shaw
An inner adventure
A journey of becoming
An outer adventure
A journey of exploration
Taleb Rifai’s Challenge
Guides, Mentors
Compass = Values
When you want to build a ship, you don’t start
collecting wood, cutting planks and distributing work,
but waken in the heart of people, a longing for the great and endless sea.
Antoine St Expury
This shimmering jewel is NOT a problem to be solved but a living being to which we belong and in which we are as embedded as the cells in our
body
A Transformative Shift in Perspective
Learn to look in a lake as earth’s eye and, by looking, measure the depth of our own
natureThoreau
We are Nature and She is Us
Through Experiencing Wonder & Awe
“it’s the wild that preserves humanity”
You’ll move your guests from numbness to aliveness
from indifference to empathy
can “read the love letters sent by the wind and the rain, the
snow and the moon”
Your Higher Purpose – to help your guests fall in love with life and Mother Earth and so that
they too
One generation to shift the relationship between Humans and Mother Earth:
•From Ignorance to Curiosity
•From Superiority to Respect
•From Mean-spiritedness to Gratitude
•From Extraction to Regeneration
•From Indifference to Activism
•From Disdain to Love
YOU are the ones we have been waiting for
YOU ARE NOT ALONE
