ANALYTICSInsights that drive your business

Enterprises are transforming their businesses by supplementing their databases with real and up-to-date customer data. Analytics, as a catalyst, refines raw data and aligns it to

specific business needs. The rich business intelligence derived from analytics help businesses to move ahead of their competitors.

Key Challengesn Decision data With massive data at your disposal, it is challenging to pick or

decide on the data to be streamed through the analytics tools that is relevant for your business. Also, there are data resources outside the organization outlook that need to be tapped for better Intelligence.

n Application data Data can generate umpteen results on crunching it over various functions. The challenge lies in defining the applications for right usage.

n Flexible capabilities Data is crushed multiple times under analysis for different domain usages depending upon industry sectors and business needs. Analytics for corporate needs requires specialized tools and IT infrastructure capabilities that relate the complexity of usage.

Using the right analytics tool to deal with information silos.

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Sensiple SolutionsApplication Analytics Tools aimed at application developers for measuring usage and marketing analytics to better streamline the application offering.

Campaign Analytics Tools for media companies aimed at usage and marketing analytics for mobile web or WAP sites plus campaign optimization tools aimed.

Service Analytics Dedicated platforms for mining network or device data to extract service intelligence aimed at network carriers.

Web Analytics Web analytics is the measurement,

analysis, collection and reporting of web data for purposes of understanding and optimizing web usage

Mobile Analytics concerns mobile traffic and insights to campaign over a mobile device.

Social Analytics Social is increasingly important as a marketing channel captures consumer activities and identifies patterns in their behaviors. This helps in delivering solutions that identify market trends.

Conversion (Testing, Attribution, Heat- maps) We use advanced analytics techniques

WebAnalytics

Measure

Optimise

Analyse

Report

to understand how users are currently interacting with sites, social media assets and apps.

Dashboard and Visualization Drive business intelligence (BI) adoption across the organization with insightful dashboards and BI apps. Sensiple solutions can help you create mobile, highly interactive dashboards that are able to deliver trusted and aggregated pointers to your decision makers – anytime, anywhere.

Auditing To effectively leverage data analytics and achieve continuous auditing within an internal audit function remains strong and amid today’s complex business.

Real Time Analytics Real-Time allows you to monitor activity

as it happens on your site or applications. The reports are updated continuously and each page details is reported.

Data Mining Data mining is a powerful new technology with great potential to help companies focus on the most important information in the data they have collected.

Usability Analytics User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations.

Competitor Analytics Competitor analysis helps your social & SEO strategy with marketing analytics benchmarked against the competition.

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Mobility Social Media

Big Data User Experience

Value Propositionn Sensiple Analytics solutions handhold

businesses through different phases in comprehending and generating insights for business needs. Specific solutions work closely to understand business relevance and accordingly simplify complex data to the requirements. While we cater to specific needs, the response from analysis is faster and businesses can steadfast to capture opportunities.

n Sensiple solutions bundle applications, technology, tools and infrastructure to process data and enable business users to gain inputs on data demanding problems. Our solutions operate across platforms (Social Media, Mobility, and Big Data) and industry sectors to gather data at granular levels and produce intelligent insights. We liberate our IT capabilities to accommodate data and perform right mining techniques to optimize business requirements.

CORPORATE OFFICE1000 Route 9 North, Suite 303 Woodbridge, NJ 07095

Phone : 732 283 0801

Fax : 732 283 0489, 732 283 3775

OFFSHORE OFFICEPlot No: 9/A15, SIPCOT IT Park Padur Post

Siruseri, Tamilnadu 603 103, India

Phone : +91 44 4741 9000

Fax : +91 44 4741 9100

OMAHA OFFICE13011 Scott St, Omaha, NE 68142

Phone : 402 505 7790

Fax : 402 505 7798

SINGAPORE662, Woodlands Ring Road

#5-226 Singapore 730 662

Phone : 65 6279 1053