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Aditya Birla Group By, Ajay Puranik Nikhil Yadav Payal Patel Rahul Bohra Shreya Prabhu

Aditya birla group 2013

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Strategic Management

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Page 1: Aditya birla group 2013

Aditya Birla Group

By,Ajay PuranikNikhil YadavPayal PatelRahul BohraShreya Prabhu

Page 2: Aditya birla group 2013

Science and technology Non-ferrous

metals(HINDALCO) Carbon black(Nuvo) Cement Textile(Grasim) Chemicals Insulators Ferro Chem Wind power

Telecommunications(IDEA) Retail(MORE) Financial Services Mining Agri-business Information Technology

Main Businesses

• 1857- Textile(GRASIM)• 1958-Hindalco (Non-ferrous metals)• 1969- Synthetics

Company(1st overseas)

• Mid 1980’s- Cement• 1985- Fertilizers• 1995-

Telecommunications• 2000- Birla Sun Life

Insurance• 2007- ‘More’

Supermarkets

Diversification – Over the

years

Page 3: Aditya birla group 2013
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Aditya Birla Vacations

Aditya Infrastructure

Aditya Realty Aditya Fast-

Food chain Industry

Cosmetics Adventures

and Sports Equipment and gears

New Industry Value Chain

Textile Industry

Retail Industry

Page 5: Aditya birla group 2013

COPPER• One of the world's largest single-location custom smelters at our Dahej facility in

Gujarat, India along with a power plant.• In pursuit of vertical expansion, they extended presence in copper production across

national borders when acquired the Nifty and the Mt. Gordon mines in Australia. These mines secure partial supply of concentrate requirement.

HINDALCO-NOVELIS• Market driver for Aluminum products in India, being the largest downstream

producer.• 2007-acquisition of downstream producer Novelis.• Novelis is the world leader in rolled aluminum products; thus, this acquisition extends

reach in the industry.• Novelis also has long-standing relationships with leading customers, which Hindalco

expects to grow.

Scope-Domestic to World

Page 6: Aditya birla group 2013

Aditya Birla Nuvo divests carbon black business to its Mauritius-based

group firm SKI Carbon Black for Rs.1,451 Cr.

2010-Hindalco Industries, the flagship company of the Aditya Birla group, plans to invest Rs10,000 crore fiscal in its three ongoing projects - Mahan Aluminum in Madhya Pradesh, Aditya Alumina and Aluminum and Utkal Alumina in Orissa.

Copper business carried out a planned shutdown in one its smelters that resulted in a lower than normal level of production, said the company. Copper sales were lower at Rs 3,636 crore mainly due to lower metal prices. However, EBIT of the copper business was Rs 81 crore compared to Rs 76 crore a year ago.

MOVES TO DIVEST WEAK BUSINESSES

Page 7: Aditya birla group 2013

Thank You!