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itvibes.com itvibes.com/linkedin © 2016 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission. MARKETING AUTOMATION HABITS YOU NEED TO BREAK NOW

5 Marketing Automation Habits You Need To Break Now

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Page 1: 5 Marketing Automation Habits You Need To Break Now

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© 2016 ITVibes, Inc. All rights reserved. Material may not be reproduced or distributed in any form without permission.

MARKETING AUTOMATION

HABITS YOU NEED TO BREAK NOW

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There are a lot of strategies in the digital marketing world that work, and a myriad of them that, over time, have proven to be ineffective.

Bad habits are notoriously hard to break, but be aware–these five bad marketing automation habits may be driving potential customers away from your website.

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Also called spam emails, sometimes it may look personalized but it’s not a personal message, and your customers instantly

notice. Personal communication goes a bit deeper.

Impersonal Communication

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If your site is not mobile-friendly, quite simply, you’re doomed. Make sure that your automated messages (email, text, etc.) all

are easy to read, click on, and use on a mobile device

Mobile-Unfriendly Marketing Automation

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A call to action is incredibly important in regular marketing and automated marketing. This is where you should be utilizing outside SEO services, so that someone knowledgeable in the field can help

target your call to action so it’s seamless and user-friendly.

A Vague CTA

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Part of brand management is getting your name out there, but also knowing when not to pollute the system. Sending someone daily emails is bound to get them to click on an

unsubscribe or opt-out button.

Sending Daily Emails

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Asking for your customers to fill out more than four fields on a form is overkill. Remember, the majority of users are on a mobile device, and don’t want to have to tap their life

story into small blocks. Keep things simple.

Overwhelming Forms

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ITVibesCan Help Irrespective of the purpose why you are writing your content, your goal is to make it compelling so that it can be read. Compelling content will inspire your readers to take the action you need them to take.

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ITVibesCan Help Are you in search of a compelling and persuasive content that will portray you as an expert in your field or niche? Do you need an engaging content for your business? Let ITVibes do the writing for you.

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