10 strategy must haves

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10 aspects of an 'executable' strategy....

Text of 10 strategy must haves

  • STRATEGY ABSOLUTE MUST HAVES
  • 01 STOP NAVEL GAZING! YOUR STRATEGY DEFINES HOW YOU UNIQUELY & DEFENSIBLY DELIVER CUSTOMER VALUE. ITS ABOUT THEM, NOT YOU.
  • 02 LOOK AHEAD! THE VISION SHOULD INSPIRE, NOT JUST EXPLAIN. STRATEGY IS ABOUT WHERE WE ARE GOING, NOT WHERE WE ARE.
  • 03 KEEP IT SIMPLE TROOPS AT EVERY LEVEL MUST RELATE & BE ABLE TO ALIGN PERSONAL DAY-TO- DAY WORK. BUT SIMPLE IS NOT SIMPLISTIC. (AND NO MORE THAN 6 OBJECTIVES AT A TIME PLEASE!)
  • 04 CULTURE EATS STRATEGY FOR BREAKFAST! ADDRESS CULTURE & CHANGE UP FRONT AND REMEMBER THAT WITHOUT BUY-IN & DAY-T0-DAY, IN-THE-TRENCHES EXECUTION, YOUR STRATEGY IS JUST A POWER POINT DECK.
  • 05 ASSIGN OWNERSHIP STRATEGY MUST BE OWNED BY SPECIFIC PEOPLE WITH SKILLS, SCOPE, AND AUTHORITY TO MAKE IT HAPPEN.
  • 06 ALIGN TIE THE EXECUTION PLAN DIRECTLY INTO THE BUSINESS STRATEGY & BUDGET, OBJECTIVE FOR OBJECTIVE. FROM JANITORS ALL THE WAY DOWN TO SENIOR MANAGERS
  • 07 KEEP IT REAL 20% STRETCH IS FINE, BUT NOT MUCH MORE. STRATEGY SHOULD BE FIRMLY BASED IN EXISTING CORE COMPETENCIES AND BE EXECUTABLE. IT SHOULD ALSO DEFINE WHAT WE WON'T DO.
  • 08 GOVERN IT DEFINE RELEVANT, COLLECTABLE METRICS TO MONITOR PROGRESS AND EMPOWER GOVERNANCE FOR ON-GOING EXECUTION & EXCEPTIONS
  • 09 COMMUNICATE IT PLAN & BUDGET FOR COMMUNICATION. IF THE TROOPS DONT KNOW THE STRATEGY, OR HAVE A MISINTERPRETATION OF IT, THE WHOLE THING COLLAPSES
  • 10 DONT RUSH IT GOOD STRATEGY DEVELOPMENT INCLUDES TIME TO JUST SIT & MARINATE.
  • CREATIVE COMMONS ATTRIBUTIONS Title Slide: http://www.flickr.com/photos/jasonbrown2013/ Slide 2: http://www.flickr.com/photos/sherihall/ Slide 3: http://www.flickr.com/photos/peternijenhuis/ Slide 4: http://www.flickr.com/photos/nanagyei Slide 5: http://www.flickr.com/photos/matthew_norris/ Slide 6: http://www.flickr.com/photos/inlinguamanchester/ Slide 7: http://www.flickr.com/photos/jepoirrier/ Slide 8: http://www.flickr.com/photos/ejmc/ Slide 9: http://www.flickr.com/photos/tonyjcase/ Slide 10: http://www.flickr.com/photos/bisgovuk/ Slide 11: http://www.flickr.com/photos/heyitschili/ Slide Design: http://www.slideshare.net/jazzinside/10-golden-rules-of-pr
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