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Agenda1. What we do
2. How we do it
3. Vision and Mission Statement
4. Market Segments
5. Pest Analysis
6. Porter’s Five Forces
7. SWOT Analysis
8. Marketing Mix
What we do
What we do• Offer consulting services concerning
modifying customers’ cars
• Help in choosing the suitable parts and accessories
• Organize schedules and transport to professional car workshops
• Offer wheels, parts, and accessories from high-end manufacturerso Wheels – HRE, DPE, ADV.1, Vossen
o Bodyparts – Vorsteiner
o Custom interiors – Carsdream.com
o Carbon fibre – BOCA, Carsdream.com
• Above all - meet customers expectations
How we do it• Connections with aftermarket car part
manufacturers worldwideo Hong Kong, USA, Germany, Denmark and others
o Discounts and better availability
• Contracts with reputable car shops in
Poland:o Best Performance
o Pachura Motorsport
o Carsdream.com
o Sportmile Warsaw
• Contact with reputable sellers of used
parts through car forums
• Multilingual staff – English, German,
Polish, Spanish and Swedish
Vision and Mission Statement
Understanding the desire for individualtiyof our customers and fullfilling their wishes in the best way possible makes TTC a leader and innovator in its market.
Our goal is to provide excellent service and leave all customers with the satisfaction of being unique.
Market Segmentation
SWOT Analysis
PEST Analysis
PEST Analysis
Technology
Economic
Politics
Social
Influ
ence o
n easy
cell
high
Probability of occurrence highlow
PEST- Analysis
Porter’s Five Forces
Marketing Mix1. Service
2. Price
3. Promotion
4. Distribution ???