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Social Media workshop about leveraging Facebook, YouTube and twitter for your dealership.
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Social Media
• Website
Big thoughts and small actions make a difference
Things to think about (and do) this year
Three Things
Invest
Plan
Manage
SocialMention.com
Google.com/Alerts
Blogpulse.com/Trends
Pipes.Yahoo.com/Pipes
Feed My Inbox
Connectivity Cycle
What is it all about?
Building Trust
Sharing Content
Audience Interaction
Personal Pages
Business Pages
Like
Much lower opt-in threshold… customer data is already in Facebook
Vs.
Recap Like Feature Community Building Social CRM
What is it all about?
Create
Publish
Promote
Track
82% Marketshare
Increase Mileage
Recap Educate Enlighten Entertain
What is it all about?
Connectivity
Content Delivery
Real-time updating
#1 Tool
Recap Content Context Conversation
Reputation
10,000+ Fans
92+ Reviews
Recap Community Controls Plan, Work, Measure, Respond Never Underestimate Someone
One More Thing
Todd L SmithChief Executive [email protected]/activengage