Unleashing the Personal Data Economy

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This is the deck for my Plenary Presentation at the Sustainable Brands conference, 2013, or #SB13.

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John C. Havens @johnchavens

Founder, The H(app)athon Project @happathon / #happathon

Unleashing the Personal Data Economy

Hacking H(app)ines

s

• Founder, the H(app)athon Project• Author, Tactical Transparency• Professional Actor in NYC for 15 years• Been in New/Social Media since 2005• EVP of Social Media for a Global PR Firm• Worked with Gillette, HP, P&G, Merck• Contributing Writer for Mashable• Play Blues Harmonica

Connecting Happiness to Action

PHIPersonal Happiness Indicator

+ + =

Neighborhood SatisfactionH(app)athon Workshops

New York City (2) CincinnatiIndianapolis San FranciscoTokyo

BogotaLondonLisbonOslo

Bhutan

Dubai (Sibos) San Diego

Neighborhood Satisfaction

H(app)athon WorkshopHappiness Economics in Action

Tuesday, June 4th, 7:30-9:00Lagoon Pool

How Data’s Getting Personal

Opportunity: People use Technology How They Want

Opportunity: #QS will Mature Faster than Social Media

Opportunity: People Will be Their Own Data Brokers

Consumerism and its Antisocial Effects Can be Turned On – or OffNorthwestern University, April 2012

The last experiment presented participants with a hypothetical water shortage in a well shared by four people, including themselves. The water users were identified either as consumers or individuals. The “consumers” rated themselves as less trusting of others to conserve water, less personally responsible and less in partnership with the others in dealing with the crisis. The consumer status, “did not unite; it divided.”

From Consumer to Creator

Opportunity: Define Your Personal Data Economy

What’s Your Word?

Get H(app)y

Thank You. john@happathon.comwww.happathon.com

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