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Broadband World Forum 2011 - Keynote Day 1 - Tim Watkins - Huawei
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HUAWEI TECHNOLOGIES CO., LTD.
www.huawei.com
Being One Step Ahead
Next Ten Years of Connecting…
Tim Watkins
Vice President, Huawei Western Europe
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 2
What is pushing Broadband forward?
More than 1 billion subscribers
US$ 29.321 billion revenue, 2010
More than 1000TB information
Terminal leadership
US$ 65.23 billion revenue, 2010
More than 150 billion brand value
More than 750 million people
US$2 billion revenue, 2010
Abundance of apps, smart phones, HD video, social websites …
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 3
Bring big opportunities to us
Next 5 years (2011~2015)
• + 3 billion MBB users
• + 300 million FTTX users
• + 600 million M2M users
• + 50 million IPTV users
Users & Online Time
Source: Huawei Analysis
Apps
Source: Distimo
Millions of apps
downloaded daily;
CAGR of apps is 65%
2009--2010
70% SME will use Cloud
Services
+50% Smartphone shipment
increasing Y/Y worldwide, 75%
Smartphone sales in 2014
Smart Device
Source: Huawei Analysis
From text to picture,to video
to HD video,
CAGR of traffic is 130% (2008
– 2010)
100% video will be HD in next
10 years
Data Usage
Source: Morgan Stanley
1 h30’ Smartphone, Tablet 2h45’ / day Source: Morgan Stanley 2010
Arrival of Digital Society
Everything is digital
Everything is online
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 4
Efficient Pipe
• 270 times digital contents
• 100 times network traffic
How to maintain cost ?
Smart Experience•QoE guarantee, SLA
management
•Policy control, DPI, Cache, CDN
Consolidating Network
• network and service
• 2G/3G/4G/WLAN,
mobile/fixed
• IT and telecom, Cloud
platform evolution
Profitable Business
• Monetization
• Long tail vs. keller app
Still, there are challenges …
How to ensure and differentiate? How to make profit?
How to consolidate?
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 5Page 5
How to stay ahead in the next 5~10 years…
• Pipe is still the core Value: at&t124 $b USD, Apple + Google
< 100 b$ USD - 2010 revenue.
• Smart investment, intelligent traffic management
Golden Pipe
Return to network
• Expand user mobile base 5B ->7B (2010~2015)
• Develop BB business: MBB 0.9 b ->3.4b(2010~2015), FBB
0.5b (2015)
* By subscriber
Grasp the
opportunities
of BB
Pursue Growth
• Transformation
No pipe, no future. Only pipe, limited future.
• Strategic positioning and investment: Conquest 2015 &
Bravo & Fix-Transform-Innovate & Supper MBB
Expand to new
areas:
ICT/Internet/Media
Transformation
TOP 3 things we should do
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 6
Being one step ahead – new ICT architecture
Cloud
Device
Pipe
ALL IP network enable Ubiquitous Ultra
broadband to underpin the soaring traffic
(FTTx, HSPA/LTE, IP+Optical, NG-CDN
etc)
Smart devices with open operating
systems and a variety of modes for
millions of applications, to enrich the
experience for end users
Various applications will replace voice
services and web technologies will
replace SS7 signaling
Distributed computing architecture builds
huge computing capability with lowest
cost, to enable ubiquitous app service
IP + Optical
app
app
app
Personal MachineHome
Data Center
App Platform
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 7
Single & smart network enable ubiquities ultra broadband
All-IP
Technologies
RAN
Platform
FAN
Platform
IP+Optical
Platform
Cloud
Platform
AD
SL / V
DS
L
PO
N/ N
G-P
ON
GS
M/ U
MT
S
LT
E/ L
TE
-A
40G
/ 100G
400G
/ 1T
App1
Appn… … … …
G
S
M
F
T
T
x
P
S
T
N
X
D
S
L
…
U
M
T
S
L
T
E
Silo Networks
One generation after
the other
Single Network
Supports 100x traffic growth
and emerging technologies for
10 years
Product Platforms
All-IP –based platforms;
plug and play new technologies
SingleRAN SingleFAN
Single
Metro
Single
Backbone
SingleCloud
Sin
gle
OS
S
Sin
gle
BS
S
GSM/UMTS/HSPA
/
LTE …
ADSL/VDSL/PON/
Ng-PON …
app app app
Smart management
CDN(cache)
BandwidthManagement Offload
Signalingstorm
QoEAssurance
Policy Control Visual Management
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 8
SMART
Open operating system
on
multi screen
Various Apps
vs.
OTT
Cloud Collaboration
providing
ubiquitous experience
Personal Mobility (phone & tablet)
M2M Module
Connected Home
Smart devices for ubiquitous services
Native RCSe in smart phone, by end 2011
Cloud+
Android in set top box
HUAWEI TECHNOLOGIES CO., LTD. Huawei Confidential Page 9
Looking forward…
As vendors and network operators we’re equally responsible
to join up, combine our efforts and build the ubiquitous ultra
broadband world. Like the Ocean wide enough , like the water
everywhere, this is the foundation of the future of
communications. Let’s enrich peoples life through
communications!
Thank youwww.huawei.com
Copyright©2011 Huawei Technologies Co., Ltd. All Rights Reserved.The information in this document may contain predictive statements including, without limitation, statementsregarding the future financial and operating results, future product portfolio, new technology, etc. There are anumber of factors that could cause actual results and developments to differ materially from those expressed orimplied in the predictive statements. Therefore, such information is provided for reference purpose only andconstitutes neither an offer nor an acceptance. Huawei may change the information at any time without notice.
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