Three Challenges Publishers Face with the Real-time Web

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Presentation given at the Semantic meet-up in San Francisco January 2010 - http://www.meetup.com/The-San-Francisco-Semantic-Web-Meetup/calendar/11957011/. Presentation covers the challenges faced by publishers with the next generation internet. The consumption habits of the consumer are changing. How quickly will publishers adapt?

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Publishing on theReal-time Web

Bill Flitter CEO/Founder Dlvr.it bflitter@dlvr.it

What is theReal-time Web?

Ability to receive information assoon as it is published

The Real-time WebWill Change Publishing

Google declared real-time search tobe one of the biggest unsolved

challenges it faces

New York Times creates Times Wireaiming to be a real-time river of

news

Facebook adds immediatenotifications alerting members to

friend’s activity

3 Key ChallengesFor Publishers

SpeedExpectations

Birth ofNew Distributors

(you and me)

1

2

3

AudienceFragmentation

SpeedExpectations

1

Days

Hours

Seconds

3 Key ChallengesFor Publishers

2 AudienceFragmentation

3 Key ChallengesFor Publishers

Birth ofNew Distributors

(you and me)

3

One –to-Many

Many-to-Many

3 Key ChallengesFor Publishers

How willPublishers Adapt?

SpeedExpectations

Birthof New

Distributors(you and me)

1

2

3

AudienceFragmentation

a. Dynamic Websites – New York TimesWire

b. Take a Technology Approach toNews – Fwix , PuSH

c. Get Help from the Community –Examiner.com

a. Think beyond the Website – need togo where the audience wants to readtheir content. - Apps, iPad, SocialMedia, Kindle (devices)

a. Participate in their online communityb. Trust and embrace the community as

a news sourcec. Understand the social graph

Causalities of theReal-time Web

OurAttention

FindingRelevant Info

1

2

3

Qualityof Content

Thank You

Bill Flitter CEO/Founder Dlvr.it bflitter@dlvr.it