SSC2011_Rebecca Hix PPT

At Home in the Neighborhood:Habitat for Humanity’s

Community Development Paradigm-Shift

Rebecca S. HixNeighborhood Revitalization Director

rhix@habitat.org

• Introductions

• What is the NRI model?

• NRI in East Jefferson, WA

• NRI in Evansville, IN

• NRI in San Francisco, CA

• Questions and Answers

2

AG

EN

DA

Cassandra JohnsonResource Development Coordinator

HFH of East Jefferson County, Port Townsend, WAFounded 1998, 24 families served

Lori ReedExecutive Director

HFH of Evansville, Evansville, INFounded in 1984, 370 families served

David BurnettNRI Manager

HFH of San Francisco, CA, San Francisco, CAFounded in 1991, 150 families served

2

Pan

elis

ts

What is the NRI model?

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Neighborhood Revitalization Initiative affiliates serve more families by responding to community aspirations with an expanded array of products, services and partnerships, with the mission of empowering residents to revive their neighborhoods and enhance the quality of life.

2

3

5

Habitat’s house-building model

The affiliate’s service model is based solely on Habitat house-building.

1. Where can we acquire a lot?2. Do we have Habitat-qualified

families?3. How do we raise money to

cover our costs?

An affiliatedecides to use the NRI model.

6

Habitat’s NRI model

An affiliatedecides to use the NRI model.

The affiliate’s service model is contextualized to each specific neighborhood.

1. What is necessary for the highest quality of life in the focus neighborhood?

2. What are the appropriate community partnerships to achieve No. 1?

3. What housing products are appropriate?

4. How are they attractive to donors?5. What are the new and innovative

volunteer mobilization strategies? 7

REPAIRS

Neighborhood Revitalization

Critical Home Repairs

•Repairs to alleviate health, life and safety/code issues

A Brush with Kindness• Exterior

painting and minor repair

Weatherization• Improve energy

efficiency and indoor air quality

New• Green

standards

Rehabilitation• NSP and

others• Green in all

rehab work

Advocacy Lending services

Community development

Habitat product spectrum

Familyservices

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• Focus on community deficits

• Fragmented understanding of the community associations

• Externally based solutions

NRI takes an asset based approachNeeds based vs Asset based

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• Broad understanding of potential assets

• Integrated understanding of community associations

• Emphasizes home-grown, appropriate, and sustainable solutions.

Goal 1: Increase the capacity of Habitat

FY09 FY130

1,000

2,000

3,000

4,000

5,000

6,000

7,000

8,000

9,000

10,000

11,000

Weatherization

Home Repairs

A Brush with Kindness

Rehabs

New construction

15

Goal 2: NRI communities demonstrate a higher quality of life

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Some possible qualitative measures will be:

• What percentage of families feel connected to their neighbors and neighborhood?

• How many families would reach out to their neighbors to help with an emergency trip to the hospital?

• Do a majority of the families in the neighborhood feel it is safer than it was before the project started.

• What percentage of the neighborhood’s families think that public services like garbage pickup and police patrols are adequate in the neighborhood?

Goal 3: Habitat receives broader-based financial support

FY 2010 FY 2011FY 2012

FY 2013

Affiliate funds raised (investment should trend up)

Affiliate establishes base-year data FY09 and FY10

Affiliate sets ongoing goals

Affiliate sets ongoing goals

Affiliate sets ongoing goals

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Goal 4: Affiliates increase volunteer participation

FY 2010FY 2011

FY 2012

FY 2013

Volunteer hours Affiliate establishes base-year data FY09 and FY10

Affiliate sets ongoing goals

Affiliate sets ongoing goals

Affiliate sets ongoing goals

Discrete number of volunteers mobilized

Variety of tasks performed by volunteers

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Why do more now?

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Seeking to put God's love into action,

Habitat for Humanity brings people

together to build homes, communities and

hope.

Why NRI? It’s our mission.

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Why NRI? More communities are at risk than ever before.

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Why NRI? The story behind the design.

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East Jefferson, WA

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I in:

NRI =An Opportunity to Serve More Families

In East Jefferson County

East Jefferson County, WA

• 29,000 residents• Second least affordable county in state for

homeownership• Second least affordable county in state for renting• Waiting list for HUD Section 8 vouchers is 3 years

long

NRI Pilot Community: Quilcene

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Historic logging town with lost identityAbandoned/vacant homes & store

frontsNo gas stationHomes in disrepairLack of infrastructureLack of jobs

NRI Roadmap

Year 1– Community Engagement & Partnerships• 40 resident interviews• 4 community forums• Two community surveys (>100 responses)• Partnerships formed

Year 2 – Implementation• NRI repair & preservation projects

Year 3 – Implementation & Review

Partnerships• Quilcene Conversations• Dept. of Community Development• PUD• USDA• OlyCAP• Boeing Bluebills• Enterprise Cascadia

Repair & Preservation Program

1. Follows Habitat criteria2. Minor repair & preservation less than $10,0003. Goal of 4 projects

“Habitat is a hand-up, not a hand-out”

FUNDING – the BIG question 

1. Local donations – Giving Circles & Individuals

2.Businesses - Banks

3. Social Enterprise – The Habitat Store

The Habitat Store:• Volunteer managed (25)• 100% of funds raised support

NRI• NRI resource• Physical presence• Fills vacant building• Volunteer opportunity

"Never doubt that a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.”  -  Margaret Mead

“The social relationships within a healthy neighborhood help build a sense of trust and interdependence...These relationships create a shared sense of responsibility that translates into a type of self-governance…and ensure a level of respect for others in the community.”  -  Sean Zienlebach in The Art of Revitalization

Revitalization Success:More Families in Safe, Decent Shelter

FY10 FY11 FY120123456789

HFHEJC Service Growth

Fiscal Year

Num

ber o

f Fam

ilies

Ser

ved

Revitalization SuccessHistoric logging town with lost identity Residents voted on “Pearl of the Peninsula” Volunteers reopened the Quilcene campground Community clean up

Abandoned/vacant homes & store fronts Three new businesses opened

No gas station Gas station open by November

Revitalization Success

Homes in disrepair Habitat implementing repair program

Lack of infrastructure PUD, Fire Dept., USDA working on large fire

flowLack of jobs Broadband network USDA partnership with contractors

Lessons Learned

1.We cannot do this alone2.Community must take ownership3.Relationship is everything4.Rural infrastructure is much

needed

HFHEJC NRI VISION

• NRI fully integrated into HFHEJC• NRI expands to serve additional

distressed communities in EJC• NRI becomes a national model for

small affiliates across the country35

Evansville, IN

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LISTEN

PARTNER

COLLBORATE

TRANSFORMATION

CRITICAL SUCCESS FACTORS

• Multiple and ongoing meetings with residents and stakeholders

• Planning Team members attended NeighborWorks America training in August 2008

• Community Block Party in September 2008

• Let’s Make Change — Community Discussion I, November 2008

• Residents attended NeighborWorks America Community Building training in 2008

• Draft Neighborhood Plan shopped for Input, January to March, 2009

• Let’s Make Change — Community Discussion Part II, March 2009

• Let’s Make Change — Community Discussion Part III, August 15, 2009

• Let’s Make Change — Community Discussion Part IV, November 14, 2009

• Let’s Make Change — Community Discussion Part V, February 20, 2010

GLENWOOD ACTIVITIES

VISION

Glenwood will be a model neighborhood valued for its improvements and spirit of community.

PRIORITIES

• The neighborhood’s open spaces and structures will be Clean and Green.

• Business and Commerce are of and for the neighborhood—supporting the community spirit.

• Education for adults and children will be the lighthouse of the community. The school will be a multi-purpose facility serving the entire

community and supporting excellence in learning and community partnership.

• Neighborhood design and services will promote holistic Health and Wellbeing.

• Housing and Infrastructure will be improved and beautified to create a walkable, healthy and safe community.

• Safety will be of utmost importance and all Glenwood residences, businesses and open spaces will be safe and secure.

GLENWOOD

THE GLENWOOD LEADERSHIP ACADEMY

GLENWOOD

MAYOR OF EVANSVILLE

SUPERINTENDENT OF EVANSVILLE SCHOOLS

THE OLD GLENWOOD NEIGHBORHOOD

THE OLD GLENWOOD NEIGHBORHOOD

COLLABORATION

SHADEWOOD SUBDIVISION

A GARDEN AT GLENWOOD

SWEETSER AVE BEFORE

SWEETSER AVENUE AFTER

314 RIDGEWAY BEFORE

314 RIDGEWAY AFTER

Block by BlockMorton Ave Development

IMAGINE

PRODUCT LINE EXPANSION

San Francisco, CA

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NeighborhoodRevitalizationInitiative

David BurnettNRI Manager

09.27.11

“What is necessary for the highest quality of life in

the neighborhood?”

• 20 years in partnership with families, individuals, communities, corporations, foundations

• Over 700 people served, 150 family homeowners

• Tallest Habitat structure in the world at 1009 Mission St. San Francisco, CA

Habitat for HumanityGreater

San FranciscoAffiliate

31%

17%11%

1%1%

1%1%

1%

35%

Spanish

English

Partner FamilyHousehold

Languages Size

0

5

10

15

20

25

60

• Individuals• Corporate Groups• Regulars• Young Leaders Circle• Photographers• Committees

VolunteerPool

• Signature Partners• Corporate Build Day

Sponsors

Sponsorship

• Schools• Churches• Non-Profits• Civic Organizations

Communitygroups

Communitymembers

• A Multi-year Commitment• A Mobilization of Resources• A Vehicle for Community

Partnership

“To serve more families by responding to community aspirations with an expanded array of products, services and partnerships, empowering residents to revive their neighborhoods and enhance their quality of life.”

NeighborhoodRevitalization

InitiativeMissionStatement

Community

“… is both a process and the result of an organized effort in a community, based upon shared vision of the quality of life they wish to achieve, leading toward greater—and sustainable—individual and collective well-being.”

Partnership

NRIProgra

m• Residential

Repair/Rehab• Community Facility

Repair/Rehab• Parks Beautification• Streetscape

Improvement• Homebuyer

Readiness Workshops

• Service Learning Internships

• Community-Based Organizations

• Government Agencies• Grass-roots Non-Profits• Faith-based Groups• Philanthropic

Organizations

CommunityPartners

PotentialServices

Programs• Homeowner Development• Neighborhood Revitalization Initiative

“What is necessary for the highest quality of life

in a neighborhood?

# Current Partner Families = 158 + 39 By End 2011

#Staff= 1#AmeriCorps= 1

# 2012 Volunteers = 500

# 2011 Volunteers = 100

1 Home Repair

1 CommunityFacility Repair

6 ParkBeautifications

TentativeFocus AreaBAYVIEW

$0

$10,000

$20,000

$30,000

$40,000

$50,000

$60,000

$70,000

$80,000

$90,000

$100,000

$46,323

$73,528

$84,426 $87,728

Bayview San FranciscoSan Mateo County Marin County

Median Household

Income(2007, 2009)

income

0.0%

5.0%

10.0%

15.0%

20.0%

25.0%

30.0%

25.6%

12.2%

Census Tract 23102 California

Unemployment Rate

(2009)

after 2006 recession

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

57%

39%

67% 67%

Bayview San FranciscoSan Mateo County Marin County

Percent of Owner-

occupied Housing

(2007, 2009)

housing

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

55%

40%46% 46%

Bayview San FranciscoSan Mateo County Marin County

Proportion of Families with

Children under 18

years old (year 2000)

demographics

0.0

5.0

10.0

15.0

20.0

25.0

19.2

9.8

Bayview San Francisco

Number of spiritual &

religious centers per

10,000 population

quality of life

NRIChallenges

• 2nd Neighborhood Selection Criteria

• New Programs Creation• Project Selection Criteria• Sustainable Community

Partnerships• Measuring Impact