SAP Sybase IQ Sunumu-Sybase Türkiye

Big Data Analytics with Sybase IQ

Mustafa KUTLUSybase Türkiye

SAP ANALYTICS & INNOVATION FORUM '12

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AGENDA

Big Data Analytics

Market Drivers

Sybase IQ Proven for Big Data

Sybase IQ 15.4 Revolutionizing Big Data Analytics

Summary

BIG DATA ANALYTICSMARKET DRIVERS

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BIG DATA ANALYTICS ISSUES

Dealing with volume, variety, velocity, costs, skills

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BIG DATA ANALYTICS MATURITY

*A McKinsey study titled “Big Data: Next frontier for innovation, competition, and productivity”, May 2011, has found huge potential for Big Data Analytics with metrics as impressive as 60% improvements in Retail operating margins, 8% reduction in (US) national healthcare expenditures, and $150M savings in operational efficiencies in European economies

From jargon to transformational business value*

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BIG DATA ANALYTICS IN THE REAL WORLD

Prevalent in data intensive verticals and functional areas

Sybase IQPROVEN FOR BIG DATA

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SYBASE IQ

Mature, industrial strength analytic DBMS

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SYBASE IQReferences

Maliye Bakanlığı – Gelir İdaresi Başkanlığı– Tax compliance data warehouse– 4 TB compressed data in IQ

Yapı Kredi Bankası– 50 TB compressed data in IQ– 3000 + users– 2000 ad-hoc queries per day

Türk Telekom– IQ as an enterprise reporting database– 80% data compression

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Turkcell Bank Asya İETT Anadolu Sigorta Digiturk Meteoroloji Genel Müdürlüğü Toprak Mahsulleri Ofisi PTT Mali Suçları Araştırma Kurulu Milli Emlak Genel Müdürlüğü

SYBASE IQReferences

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SYBASE IQArchitecture Diagram

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SYBASE IQFirst Columnar Database

- Sybase IQ’s “only-needed-colums” scan and disk I/O -

Select avg(salary) from employees group by department

Sybase IQ

Title Department Location Salary

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SYBASE IQPatented Indexes

Fast Project Compressed raw data for result sets (Default Index)Using IQ UNIQUE (cardinality) 1 byte FP - 0 < cardinality > 255 2 byte FP - 256 < cardinality > 65,536 3 byte FP – 65K < cardinality > 16 Million

Low Fast Low cardinality data (< 1500)

High Non Group Aggregation and range searches

High Group Key fields, High cardinality equality and groupings Multi-column indexes allowed

Date Date searches and date functions

Word, Text Keyword or phrase searches

Compare Data column comparisons ( >, <, !=, = )

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SYBASE IQData Compression

10TBOLTP

Database

Data + Indexes +Summary & Aggregate Tables

~3TBRaw Data

~1TB

Exported Raw Data

Up to 90% decrease in data storage costs

Sybase IQ DatabaseData + IndexesReady for Reporting !

Ease of backup and restore

Efficient use of data cache

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SYBASE IQ 15

A powerful Big Data Analytics platform in making decisions

SYBASE IQ 15.4REVOLUTIONIZING BIG DATA ANALYTICS

Click icon to add picture

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INTRODUCING SYBASE IQ 15.4

A comprehensive Big Data Analytics platform

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INTRODUCING SYBASE IQ 15.4

Focus areas overview

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INTRODUCING SYBASE IQ 15.4

Data management — compression and loading

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INTRODUCING SYBASE IQ 15.4

App services — native MapReduce using TPF API

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INTRODUCING SYBASE IQ 15.4

App services — integrating Sybase IQ + Hadoop

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INTRODUCING SYBASE IQ 15.4

App services — Sybase family of products integration

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SYBASE IQECO-SYSTEM – RICH MULTI-PRODUCT SUPPORT

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SUMMARY

A complete platform for data analytics use cases

Teşekkürler

Mustafa Kutlu

Sybase Türkiyemustafa.kutlu@sybase.com.tr