One Small Step for Fundraising: Best Practices in Mass Email with Soapbox Mailer

One small step for fundraising, one giant leap for nonprofits

March 19th , 2014:Mass email with Soapbox Mailer for Salesforce

IntroductionsIdealist Consulting strives to advance social responsibility through thoughtful and approachable technical consulting.

• Top-rated on the AppExchange• Over 700 Salesforce implementations• Certified B Corp

PICnet empowers nonprofits to be more efficient and effective through technology

• Soapbox Engage is a suite of online engagement tools integrating with Salesforce

• Soapbox Mailer 5-star rated on the AppExchange

• Certified B Corp

How can you generate more revenueusing mass email without paying an arm and a leg or pulling out your hair in the process?

The Problem

Overpriced mass email

Clunky Salesforce integration

Data bloat

The Answer

Affordable mass email

Hand-in-glove integration with Salesforce

World-class deliverability

Real-time performance metrics in Salesforce

Measure social media ripple effect

True to the Salesforce core

Soapbox Mailer is more than mass email…

…it’s a business intelligence tool to inform action and raise more money at a lower cost

Blue Water Baltimore

Mission: to restore the quality of Baltimore’s rivers, streams and harbor to foster a healthy environment, a strong economy, and thriving

communities.

Blue Water Baltimore

Vincent Vizachero

Nursery Manager & Communications Manager

Vincent Vizachero

Migrated from Common Ground to CauseViewand from MailChimp to Soapbox Mailer

Background

To the Salesforce App!

Three quick mass email tips:

Be concise

Use a single call to action

Evaluate performance and use data to better inform your approach

Q&A

For more information:

Soapbox Mailerwww.soapboxmailer.com

Soapbox Engagewww.soapboxengage.com

Tim Forbestim@picnet.net(202) 585-0270