Live Wallpapers & Personalization of Android phones & tablets for market intelligence, data...

How to Increase Mobile Impressions

Through Personalization on Android, Blackberry & Nokia

What is it?

Customizing, Personalizing and Branding

home screen elements on mobile devices.

Live Wallpapers, Widgets, Themes etc…

Opportunity

Offers Brands, Advertisers and Marketers a

new way to increase their brand awareness

and increase mobile impressions.

Raw Apps Live Wallpapers

Over 120 LWP’s in the Android market with

over 2 Million downloads

Learn More

When it comes to bringing your application to

life, who you partner with can make all the

difference.

= Your Brand / App on a Home Screen

Maximize Impressions on a Mobile Device with Live WallpapersBranding becomes a part of the home screen. Impressions

are cast on almost every action i.e. when a phone is activated

from sleep mode in the case of an incoming or outgoing call

and/or scrolling through the home screens to launch an

application.

General Market

75 LWP’s

Our Library Focuses on 4 Key Demographics:

Christian Market

10 LWP’s

Latino Market

10 LWP’s

Men’s Market

25 LWP’s

To View Demos Visit: Live-Wallpaper.com

The data below shows current number of live wallpapers produced and

owned by Raw Apps, LLC which are being distributed and sold through the

Android Marketplace. Date Range: 10/10 – 01/11

Raw Apps Android LWP Stats:Total Raw Apps LWP’s: 120 Across multiple demographics

Total Raw Apps Downloads & Installations: 2 Million

Total Ratings & Comments: 16,309

Average Rating: 4 out of 5

Website Traffic: 300K Monthly Visitors

Our services are based on time and materials. If you would like to

receive an estimate for your project, we can arrange a preliminary

consultation by phone.

To learn more contact us today at:

Phone: 305-815-5772

Request for a proposal

Our Team In The News

Clients & Case Studies

Panels & Presentations

More info at: www.rawshorts.com/news.htm

More info at: www.rawshorts.com

More info at: www.rawshorts.com/presentations.htm

Industry

Case Studies

Industry Case Study:

Coca Cola Holiday LWP produced by AdMob“Beautiful Live Wallpaper. Go Coke!” Dustin, 5 Stars, (Comment from the Android Market)

Live WallpapersIt’s like an app and wallpaper combined into one and it’s on

your home screen. Live wallpapers go beyond traditional

wallpapers because they are richer and more interactive.

They can run services, apps and display imagery on the

mobile home screen.

Industry Case Study:

Official NFL Clock Widgets By SmartPhone Inc.Displays up to the minute NFL data on the home screen for each team.

WidgetSimilar to a live wallpaper, the widget also resides on your

home screen but takes up fewer real estate. Widgets can

perform a variety of functions such as display data from web

services i.e. weather widgets or display locally stored info

such as your current mp3 playlist.

Industry Case Study:

UnOfficial Hello Kitty Theme by Android Themes

Customizing Themes & IconsThemes allow users to customize the GUI on their mobile

device. Examples of themes can range from favorite sports

teams, to entertainment, to gaming or art in general.

Press Release

Miami Based RawApps tops 2 Million Android Live Wallpaper Downloads

Miami, FL, Jan 17 2011 – Miami based Raw Apps, a certified minority mobile technology firm, reached a significant milestone today when their apps surpassed the two

million download mark in their first three months of distribution among Android users.

The 2 million mark becomes even more significant when you consider dates and time span in which it occurred. As the number of apps and developers who participate in

the Android Market continue to rise (a 544% increase in 2010 according to the Distimo report) so to does the competition to increase number downloads for developers.

Relying solely on the quality of their applications and no outside funding or outbound marketing, Raw Apps has been able to outperform many of it’s competitors with

much deeper pockets.

Raw Apps has gained popularity among Android users by focusing on helping users personalize their mobiles. Instead of focusing on one set users with specific interests,

Raw Apps focused on offering mobile apps for each of those specific interests through personalization apps (themes, live wallpapers, widgets). To date Raw Apps has

over 120 apps for personalization distributed through the Android Market & GetJar with several of those ranked among Android’s Top Free and Top Paid apps for

personalization.

“2 million in three months is a great starting pointF” says Antonio Otalvaro, Chief Creative Officer for Raw Apps, “Fand in addition to increasing that number to 10 million

our next focus is to leverage our distribution and convert those users into double opt in subscribers for location based ad servicing.”

The company is now speaking with potential partners who share the same vision and are looking to align themselves with an organization like Raw Apps who already

have traction and a head start on the competition.

About Raw Apps

Raw Apps, LLC is a certified South Florida Minority supplier specializing in mobile technology and location based market data. The company currently has over 120 live

wallpapers for Android in production and runs an app recommendation and discovery community on its web presence which caters to 300K monthly visitors.

Contact:

Noah Otalvaro

noah@rawapps.com

Phone (305) 815 5772