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Social NetworkingIn Libraries:You’ve Come a Long Way, Baby!
Melissa KiserInformation Technology Librarian,Allen County Public Library(260) 421-1292mkiser@acpl.lib.in.us
November 20, 2008
A little about me.
Melissa Kiser Technology Librarian, Allen
County Public Library Began working in libraries in
1982 as a shelver MSLS from University of
Kentucky, 1987 Children’s librarian 1988-1995 Branch manager 1995-2008 IT librarian February 2008-
present
Librarians Socially Networking
WHY?HOW?WHAT’S THE POINT?
Why are librarians doing it?
To know other librarians
To see what librarians are doing in other libraries
http://www.elkhart.lib.in.us/cgi-bin/index5.pl?&video=rogue_librarians&file=flash_player2d.pl
To see what other librarians are thinking about (steal this idea)
To bounce ideas off other librarians
To not be alone in the world
To get other librarians’ expertise on something new at my library
To get other librarians’ expertise on something new at my library
It’s cheaper than airfare!
It’s cheaper than airfare(and far less frustrating)!
How are librarians using it?
Twittering back and forth
Facebooking their libraries
Friendfeeding other librarians’ stuff to ourselves
Reading and commenting on librarians’ blogs
Highlighting others’ posts on your blog (Hey everyone, did you read this?)
Real yet virtual societies (Library Society of the World)http://thelsw.org/
Chat rooms: to talk shop and unwind
Collaborating through wikis
Collaborating through wikis
Friending each other on social networking sites
Friending each other on social networking sites
Friending each other on social networks
What’s the point?
We’re “going that way”
Our patrons are doing it
Our patrons are doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Everyone else is doing it
Librarians are focusing on what libraries are becoming, not what they’ve always been
“Online Communities and Their Impact on Business: Ignore at Your Own Peril”http://rubiconconsulting.com/downloads/whitepapers/Rubicon-web-community.pdf
About 80% of user-generated content on the web, including comments and questions, is created by less than 10% of the users.
Despite the low number, online communities have enormous influence on almost all web users. Online comments and reviews posted by the enthusiasts are second only to word of mouth as a purchase driver for all web users.
“Online Communities and Their Impact on Business: Ignore at Your Own Peril”http://rubiconconsulting.com/downloads/whitepapers/Rubicon-web-community.pdf
Web discussion is theatre: it is a great way to interact with customers, because average customers watch and listen.
Even though you can’t get most of your customers to interact with you online, they watch what you do with the most frequent contributors, and they judge you based on it.
“Online Communities and Their Impact on Business: Ignore at Your Own Peril”http://rubiconconsulting.com/downloads/whitepapers/Rubicon-web-community.pdf
Half of all of the most frequent contributors are age 21 or younger.
If it sometimes feels like people online behave like children, that may be because many of the noise ones are.
Remember how it felt to say, “We no longer need books like this on our shelves” ?
Look how far we’ve come
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