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An intro to the Lean Startup techniques that Entrepreneurs are using to improve the chances of success in taking tech startups to market.Building on the work of Steve Blank, Eric Ries, Ash Maurya and Sean Ellis, this is a primer to set the scene for learning more about Lean Startups.
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Lean Startup- WTF?
massdistraction
Justin Pirie@justinpiriewww.justinpirie.comjp@justinpirie.com
BCS / BEN- BristolSeptember 27th 2010
Analyst Blogger
Community Manager
Social Media Influence
Where I work
Cloud Wrapper
Benefits of Google Apps
For Microsoft Exchange
Over 500,000 users can’t be wrong!
+ Experience
Gueorgui Tcherednitchenko
Lack of customers
Matthew Burpee
Lean Startup = Stress Testing Process
NASA's Marshall Space Flight Center
MiG 15- Technically Superior
Californian Em
Maverick Pilot
OODA Loop
Mix Lean and OODA
Add Customer Development
Shayan (USA)
Any Questions?
massdistraction
Justin Pirie@justinpirieblog.mimecast.comjpirie@mimecast.com
Justin Pirie@justinpiriewww.justinpirie.comjp@justinpirie.com
Resources
• Ash Maurya: http://www.ashmaurya.com– http://www.ashmaurya.com/2010/08/businessmodelcanvas/– http://
www.ashmaurya.com/2010/09/lean-startup-is-a-rigorous-process/
– http://www.ashmaurya.com/2009/11/achievingproductmarketfit/
– http://www.ashmaurya.com/2009/12/a-first-look-at-some-metrics-numbers/
• Steve Blank: www.steveblank.com– http://www.slideshare.net/startuplessonslearned/introduction
-to-customer-development-at-the-lean-startup-intensive-at-web-20-expo-by-steve-blank
• Eric Ries: www.startupslessonslearned.com – http://www.justin.tv/startuplessonslearned
• Sean Ellis: http://startup-marketing.com
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