La gamification applicata ai modelli di business - Stefano Besana

gamify your businessMIGLIORARE I PROCESSI DI BUSINESS GIOCANDO

Play is the only way the highest intelligence of humankind can unfold

- Joseph Chilton Pearce

Games are unnecessary obstacles we volunteer to tackle

- Joseph Chilton Pearce

The opposite of play is not work is depression

- Brian Sutton Smith

numbers - the market

in u.s.a. 99% of boys under 18 and 94% of girls play

regulary - 13 and 8 hours a week Stats by JaneMcGonigal (AvantGame speech)

Image by ConnorWalberg

numbers - in the last 2 month

over 20 million of dollars spent in disruptive gamification startups

new 100 million of dollars fund dedicated to Gamification

over 25 million of dollars capital to traditional businesses betting big on gamification as a core customer strategy

Stats by Venture Beat as seen on JaneMcGonigal (AvantGame speech)

numbers - economic forecasts

2011100 million of dollars in gamification developement

20151.6 billion of dollars

20162.8 billion of dollars

Bloomberg and M2 research as seen on JaneMcGonigal (AvantGame speech)

numbers - industry forecasts

2014a primary gamification platform will become as important as Facebook eBay or Amazon

2015More than 50% of organizations that manage

innovation rpocess will gamify them

2016nearly 70% of Global 2000 organizations will have

at least one gamified applicatio

Gartner Research & Analyisis as seen on JaneMcGonigal (AvantGame speech)

numbers - industry forecasts

Gartner Research & Analyisis as seen on JaneMcGonigal (AvantGame speech)

analyzing games

http://www.youtube.com/watch?v=hphjZIL0sh0

http://www.youtube.com/watch?v=JUCi85sg68M

Scottish Water is a public entity, a subsidiary of the Scottish government, which manages the infrastructure related to the distribution of water and collection of waste water throughout Scotland. It has 3.700 resources in its employ.

9 months from the launch, the Innovation Pool counts 750 users and has generated over 330 new ideas and/or suggestions for improvement. Out of those, 7 have already been validated and implemented under tight deadlines. The sites receives on average about 10 posts (ideas, votes, comments) per day.

Gamify your life

Stefano Besana Social Learning Consultant

OpenKnowledge srl

www.sociallearning.it

in/stefanobesana

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