Flipkart vs Snapdeal: Who won the race on Oct 6?

Flipkart vs Snapdeal: Who won the race on Oct 6?

• Indian e-commerce industrywitnessed a landmark day on 6thOctober, with two e-tailing giants,Flipkart and Snapdeal, lockedhorns to woo consumers withinteresting discounts and in turnrecorded highest sales.

• Taking data from research doneby Team Pumpkin, Flipkartemerged as a clear winner interms of overall sales.

Flipkart vs Snapdeal

Flipkart vs Snapdeal

Flipkart vs Snapdeal

• With respect to influencers, thereport states that Snapdeal mostlyhad real fans tweeting about thehashtag, which could’ve resulted inlesser impressions and mentionswhile Flipkart, on the other hand,had a lot of Deal ids and News peoplementioning them, increasing theirreach by millions.

• Survey study suggests Flipkart wasclearly leading with mentions asopposed to Snapdeal. Data for thepast seven days suggests overallmentions for Flipkart were 12511while for Snapdeal, the number ofmentions was 7351.

Thanks for watching slides