CMO VS CIO: Breaking Down the Barriers to Achieve Corporate Technology Financial Transparency
View
329
Download
1
Category
Technology
Report
Tags:
technology purchases
technology consumption
technology effectiveness
greater insight
increased insight
cmo vs cio
business functionsshift
investment planning
Preview:
Click to see full reader
Citation preview
Page 1
Page 2
Recommended
2013 CIO-CMO summit proceedings
Documents
CIO & CMO Omnichannel Crossroads
Software
The Role of CIO & CMO Aignment Across Customer Experience
Business
The Rising Opportunity for CMO-CIO Collaboration in …...for CMO-CIO Collaboration in the Pharmaceutical Industry Key Findings from a Global Survey of CMOs and CIOs in the Pharmaceutical
Documents
The new CIO-CMO relationship in Higher Education
Technology
CMO + CIO = CDO
Technology
CIO Council of South Florida · - 2010-2013 - - 2014-2016 - - 2017+ - o Digital Marketing and the confluence of CMO/CIO o Emergence of the CDO role o IT platform stability o Peer
Documents
the CIO-CMO PartnershIP · We would like to thank each of the attendees for their participation ... We use it to target the right people and segment our ... CIO of aimia commented,
Documents
the CIO-CMO PartnershIP · motivations, enhance marketing efforts, improve customer service and demonstrate rOI. the CMO and CIO need to collaborate to fully derive value from these
Documents
CMO Solution Guide: Organizational Transparency & Modern ...thecmoclub.com/wp-content/uploads/2016/06/CMO-Solution-Guide... · But the vast marketing technology landscape has increasingly
Documents
Digital Race - CIO CMO CDO or CEO?
Technology
The CIO + CMO Relationship: “Fast Forward” on a New Dialog › cio › summit2014 › sydney... · 2014-07-29 · The Crush of Marketing Transformation (Marketing of Old) Buyer
Documents
The CIO & CMO – Adversaries No More
Marketing
CIO vs CMO in the War for Mobile
Technology
Bridging the Gap Between CIO and CMO
Marketing
Forcing Factors Driving CIO/CMO Collaboration
Business
2013 CIO-CMO Summit Conference Booklet
Documents
Digital Marketing Market Map - Shea & Company · 6/13/2017 · • The CMO is the new CIO − CMO tech budgets are expected to grow at 11% per year, compared to 3% for CIOs − Solutions
Documents
CIO CMO Collaboration withHomeTrust · The Canadian Marketing Association convened a CMO-CIO Task Force to help us identify digital marketing leaders. In its deliberations, the Task
Documents
CMO CIO Leadership Symposium Event Brochure
Documents