Closing the BA Value Circle

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Presented at PAM Summit Krakow Jun 2014

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1© ASL BiSL Foundation

PAM Summit, Kraków, 23 June 2014

Closing the BA Value Circle

Mark Smalley, IT Paradigmologist

„Nič nie je ako sa zdá“

2© ASL BiSL Foundation

Hap

pin

ess

(%

)

Manager

Pro

gra

mm

er

Consu

ltant

Para

dig

molo

gis

t

Work is more fun than fun – Noël Coward[Smalley.I

T]

THE SERVICE MANAGEMENT

INAUGURAL CONGRESS

IT Paradigmologist

3© ASL BiSL Foundation

• Outcomes• Paradigmology• Scope• Relationships• BIM & BiSL• Framework fetishism• Cultural sensitivity

Content

4© ASL BiSL Foundation

Outcomes

Sukces ma wieju ojców, porazka jest sierota

Success has many fathers, failure is an orphan

5© ASL BiSL Foundation

Source: olivergeary.deviantart.com

6© ASL BiSL Foundation

There’s no value in changeOnly potential value

Who realizes value?

7© ASL BiSL Foundation

Source: Paul Wilkinson, www.abcatwork.nl

pl: Debile

8© ASL BiSL Foundation

Source: Hugh Mac Leod, www.gapingvoid.com

9© ASL BiSL Foundation

“Our new IT system is beautiful but you just can't use it“

“It takes us five times longer than with the old system”

IT in real life

7.6% productivity loss due to IT issues (120 billion PLN)

almost half of which due to poor use Univ. Twente, 2012, ‘Ctrl-Alt-Del’ (Dutch)

10© ASL BiSL Foundation

Do you just build cars?

Or get drivers from A to B?

11© ASL BiSL Foundation

Paradigmology

Ucz się ucz, bo nauka to do potęgi

klucz

Keep learning, because knowledge is the key to

power

12© ASL BiSL Foundation

Demand-Supply-Use

UserOrg Demand

Supply

Use

InfoSyst

ITOrg

Realize actualvalue

Identify requiredvalue

from I&T

DevelopIntegrateDeploy

Run

Deliver potential

value

13© ASL BiSL Foundation

Scope

Kropla do kropli i będzie morze

Drop after drop, there will be an ocean

14© ASL BiSL Foundation

PM’s concern: scope

Change project

Incremental change

Current situation

Desired situation

15© ASL BiSL Foundation

Current situation

Desired situation

Application

Presentation

Session

Transport

Network

Data link

Physical

Religion

Politics

Money

• Architectural principles• Design• Applications• Data• Software

• Infrastructure (devices, networks, servers)• Data• Software• Hardware

• Procedures & instructions for usage, operation, maintenance

• Values, mission & vision

• Products & services

• Structure• Goals• Funding

• Partners & suppliers

• People• Habits &

attachments• Knowledge & skills• Roles, rights &

responsibilities

• Processes & activities

• Relationships & agreements

• Information• Workspace &

facilities

16© ASL BiSL Foundation

Current situation

Desired situation

What’s in scope?What’s out of scope?

17© ASL BiSL Foundation

Relationships

Kto sie czubi, ten sie lubi

Those who argue, like each other

18© ASL BiSL Foundation

source: theworkplacetherapist.com

What do IT People think about Business people?

• Don’t know what they want• Are always changing their mind• Won’t take responsibility• Are never satisfied• Blame us for everything

19© ASL BiSL Foundation

What do Business People think about IT people?

• Are bureaucratic and slow• Can’t communicate in normal language • Think that they know what we want • But don’t have a clue what we need• The last people we want to call

20© ASL BiSL Foundation

“I don’t want questions, I want solutions!”

Charles Araujo, President Elect, itSMF USA

“Talk benefits, costs and risks.” John Krogh, Managing Partner, SMArt

“I’m entitled to IT!” Hank Marquis, Practice Director, Global Knowledge

Business expectations

21© ASL BiSL Foundation

Seek first to understand, then to be understood.

Stephen Covey

Seek first to understand ‘Business Information Management’.

Mark Smalley

Dealing with the Business

22© ASL BiSL Foundation

BIM & BiSL

Baba z wozu koniom lzej

When the woman gets off the wagon, horses have an easier time

23© ASL BiSL Foundation

Business Information Mgmt

23

• Decide how I&T can help your business survive and succeed

• Delegate the T to the IT provider

• Organize the I

• Ensure effective and efficient use of I&T

24© ASL BiSL Foundation

Informationstrategy

I-organizationstrategy

Functionalitymanagement

Management processes

Use management

ConnectingProcessesStrategic

Level

Connecting

Processes

Operational

Level

• Decide how I&T can help your business survive and succeed

• Delegate the T to the IT provider

• Organize the I

• Ensure effective and efficient use of I&T

BIM & BiSL

2

1

34

1

2

34

25© ASL BiSL Foundation

Planning and resourcemanagement

Financialmanagement

Demandmanagement

Contract management

Use management Functionality management

Information strategyI-organization strategy

Connecting processes – operational

level

Changemanagement

Transitionmanagement

End usersupport

Business datamanagement

Operational supplier

management

Specifyinformation requirements

Design non-automated

informationsystems

Prepare transition

Review and testing

Establishbusiness process

developments

Establish information

chain developments

Establishtechnologicaldevelopments

Management

Processes

Connecting processes –

strategic level

Informationcoordination

Strategic user relationship management

Strategic supplier

management

Define I-organization

strategy

Strategic information

partnermanagement

Informationlifecycle

management

Informationportfolio

management

BiSL (2012 edition)Str

ate

gic

Managin

gO

pera

tional

26© ASL BiSL Foundation

Business Information Services Library – BiSL®

Outcomes• Police Force:

Better policing of persistent offenders• Public organization:

More efficient management of information• Insurance company:

Improved enterprise agility

• Process model for BIM• Implementation

guidance• Examples of use• Recognized by ITIL®,

COBIT® etc.• Foundation level

training• Multiple choice exam• Owned by non-profit

ASL BiSL Foundation

27© ASL BiSL Foundation

Framework fetishism

Jeden lubi grac na skrzypcach,

a drugi jak mu nogi smierdza

One man likes playing violin,

and the other when his feet are smelly

28© ASL BiSL Foundation

UserOrg Demand

Supply

Use

InfoSyst

ITOrg

Realize actualvalue

Identify requiredvalue

from I&T

Deliver potential

value

Demand & Use

29© ASL BiSL Foundation

Evolution of multi-disciplinary approaches

BUSINESS

AD/AM ITSM

Agile

Dev

Ops

?

Development ofnew releases =intended value

Deployment of new releases = potential

value

Use of IS = actual value

30© ASL BiSL Foundation

ITILASL

Positioning BiSL

ArtifactLifecycle phase Business Information IT Services

Appl / Infra

Architecture & Design

Realization & Implementation

Operations & Support

BiSL

TOGAF BABOK

COBIT

DSDM / PRINCE2 / PMBOK

31© ASL BiSL Foundation

Paper BABOK & BiSLIIBA-NL & ASL BiSL Foundation

BABOK Solution Components

Business policies and business

rules

Business processes to be performed and

managed

People who operate and maintain the

solution, including their job functions

and responsibilities

Structure of the organization,

including interactions

between organizations, its customers and

suppliers

Software applications and

application components used in the

solution

Architecture & Design

Realization & Implementation

Operations & Support

BABOK

info

rmati

on

man

ag

em

ent

an

d

use

of

info

rmati

on a

nd IT

people

and

st

ruct

ure

of

bu

sin

ess

in

form

ati

on

m

an

ag

em

ent

dem

an

d m

anagem

ent

BiSL

BiSL

BiSL

32© ASL BiSL Foundation

Cultural sensitivity

Co kraj to obyczaj

Each country has its own tradition

33© ASL BiSL Foundation33

Source: www.businessinsider.com/communication-charts-around-the-world-2014-3

34© ASL BiSL Foundation

BA,• You are a project junkie• You’re scared of organizational change• You don’t have a clue what the users

actually do• Change this attitude now or you’ll be out of

work

35© ASL BiSL Foundation

BA, • Expand your focus

and influence• Include the whole

information lifecycle• Use BiSL guidance

to understand ‘BIM’

PM, make scope explicit:• Information system• IT organization• Business organization• Business

responsibilities• Use / value realization

36© ASL BiSL Foundation

Komu pora, temu czas!

• Newsletter: at www.aslbislfoundation.org• Twitter: @aslbisl• LinkedIn: ASL BiSL Foundation (EN & NL)• Facebook: ASL-BiSL-Foundation

Polish Ambassador: miroslaw.dabrowski@aslbislfoundation.org

www.linkedin.com/in/miroslawdabrowski

Mark Smalley: marksmalley@aslbislfoundation.org

www.linkedin.com/in/marksmalley

@marksmalley

Mirosław Dąbrows

ki

37© ASL BiSL Foundation

http://www.mindmeister.com/356768604http://www.mindmeister.com/356025478

ASL & BiSL mind maps

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