Building the mobile enterprise in uncertain times

Building the

Mobile

Enterprise in

Uncertain Times Saturday, October 20,

2:30pm

GMIC – Silicon Valley

Your Panel

Steve Guengerich

Vishy Gopalakrishnan

Quinn Li

Adam Lipman

David Patron

Mobile in the Enterprise

CIO Chief

Marketing

Officer

Deliver Value to

the Business?

Avoid Doing Harm to

Customers or the Brand?

Guangzhou: Production / network

operations center

Shanghai: Quality engineering /

customer support – director

Shenyang: Client-side apps design

& dev and server-side dev teams

Shenyang: Customer support /

help desk team (someone on call,

24x7)

Chengdu: Quality assurance / test

team

Infrastructure

For PepsiCo, innovation is in our DNA Product Innovation

Add

Commercial Innovation

Supply Chain Innovation

Poland

Netherlands

Russia

Football Campaign

Walkers Flavour Cup Iberia

UK

Direct Store

Delivery

Warehouse

Delivery

Hybrid

Delivery

Foodservice

& Vending

USA

Pioneering digital consumer connections…

Consumer Generated Content

Integrated 2-Screen

Programming

Social Network Campaigns

Open Innovation

@ SXSW

Social Vending –

Gift a Friend

A Smorgasbord of Issues

enterprise app development

build/buy decisions

global patent & licensing challenges

carrier incompatibility

enterprise security

mobile device management

…and so much more!

You can reach us

at:

@vishyg

@sguengerich

@adamlipman1

@dpatron Qli@qti.qualcomm.com

Anyone have any

Questions???

Thanks!!

Look for the slides and

notes from the session on:

谢谢你们！!