Blue Print Data Introduction - Jan 2010

Internet Filtering Solutions For

•Carriers, Telco’s & System Integrators

•Security Vendors (UTM, MSSP, SaaS, etc.)

•Solution Providers and Value Added Resellers

BluePrint DataArchitecting a Better Internet

Internet / Web Filtering

• Carrier Class Internet and Web Filtering

• Enterprise Internet and Web Filtering

• OEM URL Filtering Technologies and Services

• URL Filter Data Feeds

Introduction to BluePrint Data

• Established in 1998

• Profitable since 2005

• Selected Clients

• NeuStar / US Department of Commerce (content manager for .kids.us)

• InfoSpace (safe search technology)

• SingTel / SingNet (Carrier / Telco)

• PineApp (Internet security appliance)

BluePrint DataUnique Competitive Differentials

• The largest and most accurate URL Filter Database

• 100% Reviewed by Human Reviewers

• Coverage of over one billion web pages based on end users web surfing

• Content & Context information• Context in artistic, educational, medical (and

sports – for the violence categories)

• Context for sex and nudity, language, and violence

BluePrint DataUnique Competitive Differentials

• Human reviewers can “see” what software cannot (flash animation, video, etc).

• People, not technology, make the best judgments about web site content and context

• Reviewers are trained, certified and continually reviewed for quality

BluePrint DataMost Accurate URL Filter Database

• Reviews are based on BluePrint Data review criteria, categories, classification and standards and specifications

• Reviews include Internet Content Ratings Association (ICRA) standards

BluePrint DataBest End User Experience

• Best Efficacy• As measured from a

end users perspective

• Zero False Positives• Best available accuracy

BluePrint DataEfficacy - As measured from

an end users perspective

• Examples

• Web site blocked that should be allowed -False Positive

• Web site allowed that should be blocked -False Negative

Alexa Top 1 Million Web

sites (based on traffic)

• # 212280 www.Juegosdeautos.net

• # 242648 www.eyefi.co.jp

• # 224847 www.vulkanisir.info

BluePrint DataMost Accurate URL Filter Database

• Supported in 13 Languages Arabic, Chinese, Dutch, English, French, German, Italian,

Japanese, Korean, Polish, Portuguese, Russian, and

Spanish.

• Web sites in other languages are also reviewed however we may not have significant coverage of the

language.

• Additional languages can be added As Service Level Agreements or as requested by customers

and business partners.

BluePrint Data Internet Filtering

• Can be installed or configured in many different ways• Gateway Devices• Proxy Servers• Routers• Security Appliances• In the Cloud• Desktop installs

Highly Flexible

BluePrint Data Internet FilteringHighly Flexible

• Personal Touch

• Exact Fit• Hands on implementation

• Custom SLA’s with specific guarantees

Contact Us• Visit us www.BluePrintData.com

• Contact us Sales@BluePrintData.com+1-904-398-1911

• Offices in

• USA

• England

• Malaysia

• India