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A round-up of 6 of the most brilliant ideas we saw at Event Marketer's 2013 EVENTtech conference to inspire your trade show and event programs.
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Over 650 marketers come together for
the world’s only conference focused
on using social media and technology
to optimize trade shows and events.
The following ideas have been curated
by our Tech Team Leader at Event
Marketer’s EVENTtech 2013 conference.
Dive Deeper!
1. Digital Performers
Interacting with various
forms of multimedia
content to create illusions,
high tech magicians
manipulate tablets to
create powerfully visual
magic—urging the
audience to participate in
a completely new
interactive experience.
Electronic literature
collection, social
interaction, contact
information, polling, lead
qualifying…all in one little
device! Activated by near-
field communication
technology, Poken is set to
transform the trade show
landscape in a myriad of
ways.
Dive Deeper!
2. All In One
One step closer to making
Princess Leia's message to
Obi Wan Kenobi a reality,
Glass Slate Digital’s uQue
software uniquely
showcases products and
services and is available in
4 options, from a life-size
virtual presenter to a
marquee monitor to a mini
presenter, pictured here.
Dive Deeper!
3. Virtual is Reality
The concept of projecting
images into thin air isn’t
only available in a fantasy
world à la the film Minority
Report. Displair uses a layer
of ultra-tiny water droplets
acting as a “screen” where
an image is created and
3D interactivity is achieved
through sensors.
Dive Deeper!
4. Into Thin Air
Intelligent drones that play
catch, balance, and make
decisions as one with the
help of algorithms, flying
quadcopters are the wave
of the future. From
interactive demos to eye-
catching signage, the
possibilities for this
technology seem endless.
Dive Deeper!
5. Flying In Sync
The layout of the event itself
was one of the best features
of this year’s conference.
The TED-style sessions and
interactive exhibits were
combined in a “campus-
style” centralized location
to maximize the attendee
experience—giving ample
opportunity to get hands on
with the technology.
Dive Deeper!
6. The Show Itself
If you need
help figuring out if
any of these ideas
are right for your
upcoming program,
contact us!
Richard Norby, Tech Team Leader
About The Author
Connect with me!
@RANorby
/richardnorby
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