2013 04-30-tpma-product managementinstartups

Lessons from

Startups

Paul Philp, Founder & CEO

paul@lilikoidata.com

5/2/2013 1 1

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“Old ideas can sometimes use new

buildings. New ideas must use old

buildings.”

Steven Johnson

Where Good Ideas Come From: The Natural History of Innovation

Paradigm Shift

New Problems

New Ways of Working

New “Facts”

New Language

The ‘Front of the House’ Economy

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The ‘Back of the House’ Economy

Startups Are Different

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Where are we now?

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Five Industrial Revolutions

Steam Railroad Electricity Communication IT

Capital Distribution Scale Consumer Deflation

Production Retail Standardize Brand Relationship

Per Unit Costs Gross Margins Efficiency Shareholder

Value

Relationship

Equity

Software Eats the World

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“Back of the House” Automation

Where We Started Where We’re Headed

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“Front of the House” Automation

Where We Are Starting Where We’re Headed

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Welcome to the

“Front of the House” ™

economy.

Shareholder

Value

Relationship

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Short Term Long Term

Humanize

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The Adaptive Design Manifesto

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1. Agile, All The Way Down

2. Platforms over Products

3. Layers over Silos

4. Flows over Events

5. Journeys over Use Cases

6. Persuasion Over Usability

7. Data Over Prediction

8. Adaptability Over Planning

Agile, All the Way Down

The ‘Lean’ movement is the extension of

Agile to the entire business.

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Platforms over Products

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Layers over Silos

Data and Functional Silos Horizontal Data

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Flows over Events

Continuous Deployment Discrete Releases

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Journeys over Workflow

Customer Journey Process Workflow

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Persuasion over Usability

Adoption Action

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Data over Prediction

Intuition Insight

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Adaptability over Planning

Adapt the Plan Plan to Adapt

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So, What’s a Lilikoi?

Thank You

For more information contact:

Paul Philp, Founder & CEO

paul@lilikoidata.com 24

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