Sports Marketing Credentials

CREATIVEDIGITAL ENGAGEMENT PERFORMANCEMEDIA

AGENDA

1. Our Organisation

2. Services

3. Xebec Proprietary Tools

4. Our Clients

5. Case Studies

6. Growth Plan

XEBEC’s Philosophy

Contribute meaningful to clients’ business.

VISION

To be a world-class company offering cutting edge strategy and creative solutions with digital as the heart of our offering to build profitable brands.

Organisation structure

Xebec Communications

Xebec Digital. Integrated

Xebec Strategic Branding and

Design

We see it as an INTEGRATED COMPANY INTEGRATED COMPANY where the lines are now blurred between traditional and digital offering.

5LOCATIONS:

•PUNE(HQ)•MUMBAI•DELHI•BENGALURU•Dubai

WITH 100 + SPIRITED EMPLOYEES

We are present in…

XEBEC PROPRIETARY THINKING

Why we deliver - Our culture

Why we deliver - Our culture

Young, dynamic team, with an average age of 27, having a quick learning curve with the entire team being geared for speed.

OUR SERVICES

DIGITAL STRATEGY

SOCIAL MEDIA MARKETING & PHYGITAL ACTIVATIONS

BRANDED CONTENT

SEARCH

MEDIA BUYING – Mainline and Digital

CREATIVESCREATIVE TECHNOLOGY

STRATEGIC BRANDING & DESIGN

And developing competency in mobile space…

MOBILE MARKETING

MOBILE STRATEGY

LOCATION BASED MARKETING

MOBILE BASED SITES AND APPS

LEVERAGING SO-LO-MO

AUGMENTED REALITY

MOBILE CREATIVESUI/UX

PRONTOPRONTO which is Xebec’s propriety analytics and lead maximization tool, tracks effectiveness of campaigns at the granular level, optimizes media and maximizes ROI

OUR CLIENTS

LONGEST ESTABLISHED TRAVEL COMPANY IN THE

WORLD

2ND LARGEST PRIVATE UNIVERSITY

IN INDIA

THE LARGEST RETAIL CHAIN IN TERMS OF FLOOR SPACE IN

INDIA

LARGEST INTEGRATED FILM CITY IN THE WORLD

SOUTH INDIA’S LARGEST KITCHEN APPLIANCE BRAND

LARGEST PRIVATE BANK IN INDIA

LEADING HEALTH AND WELNESS BRAND

STATE TOURSIM BOARD

Top sectors we are operating in

TRAVEL AND TOURISM

BFSI

HEALTH AND WELLNESS EDUCATION

RETAIL REAL ESTATE

SPORTS MARKETING

IT/ITes

MILESTONESAmong the top 10 digital marketing agencies in India as per the Silicon India 2014 survey (June Issue)

Among the 10 featured agencies by Google in India

Sowmya Iyer listed among the top 50 digital professionals in the country as per a report by the World Marketing Congress

PRONTO which is Xebec’s propriety analytics and lead maximization tool, to track effectiveness, optimize media and maximize ROI

Xebec is the first agency to launch www.indiavaluehomes.com, a portal focused on budget homes and investors

SPORTS MARKETING PORTFOLIO

SPORTS MARKETING CASE STUDIES

UAE ROYALS (PART OF THE INTERNATIONAL PREMIER TENNIS LEAGUE)

LOGO REVAMP AS THE CENTRAL BRANDING ELEMENT

THE UAE ROYALS’ CALL-TO-ACTION #GAMEFORGLORY

THE ‘NEW LOOK’ ROYALSMaster Creative templates with the new season signings

PROFILING INDIVIDUAL PLAYERS

LEVERAGING THE PLAYERS AS PRIMARY MARKETING ASSETS

PRE-MATCH BUZZ

POST MATCH UPDATES

STORY-TELLING ON SOCIAL CHANNELS

BEHIND THE SCENES……….

A sneak-peek to the stars

THE BANTER BEGINS:CONVERSING WITH RIVALS TO GET GOING

THE BANTER BEGINS:CONVERSING WITH RIVALS TO GET GOING

THE BANTER BEGINS:CONVERSING WITH RIVALS TO GET GOING

CONTENT TO DRIVE CHATTER IN THE DIGITAL SPACE

THE BATTLE BEGINS:ON & OFF THE COURT WITH #IPTL2BATTLE

TRENDING ON TWITTER FOR THE MATCH-UP OF THE SEASON

CREATING PROPERTIES WITH SPONSORS

ONLINE PR ACTIVITY HIGHLIGHTING KEY ELEMENTS

CONTESTS TO INCREASE EQUITY

MAXIMUM VISIBILTY WITH HOARDINGS CALLING OUT TO THE FANS

INTENSIVE PRINT CAMPAIGNS

INTENSIVE PRINT CAMPAIGNS

INTENSIVE PRINT CAMPAIGNS

A SUPERSTAR AS THE TEAM OWNER HELPS………

LEVERAGING CELEBRITY TIE-UPS ON SOCIAL MEDIA

LIVE CONTENT ON MATCH-DAYS

ENGAGING VIDEO CONTENT THAT SET SOCIAL MEDIA ABLAZE

Link: https://www.facebook.com/video.php?v=532846603560004

Link: https://www.facebook.com/video.php?v=532846603560004

BRAND VIDEOS

Link:https://youtu.be/kx98FWDUM6U

INSIGHT-DRIVEN CREATIVE TO BOOST SALESRiding on key clashes to increase sales

INSIGHT-DRIVEN CREATIVE TO BOOST SALESRiding on key clashes to increase sales

INSIGHT-DRIVEN CREATIVE TO BOOST SALESRiding on key clashes to increase sales

CREATING SPONSORSHIP OPPORTUNITIES

CREATING SPONSORSHIP OPPORTUNITIES

DRIVING HOME THE TEAM ADVANTAGESTADIUM BRANDING AT THE DUBAI DUTY FREE TENNIS STADIUM

SPONSORSHIP SUPPORT

PREMIER BADMINTON LEAGUE (2016)

GET GOING WITH THE AUCTIONLIVE COVERAGE

ACTIVATING THE TWITTERATI WITH TRENDING

COUNTDOWN TO D-DAY

CREATING A BUZZ ON SOCIAL MEDIA

DIGITAL CAMPAIGNS TO DRIVE AWARENESS

DIGITAL CAMPAIGNS TO DRIVE AWARENESS

DIGITAL CAMPAIGNS TO DRIVE AWARENESS

TEAM BRANDING

OPENING CEREMONY ON SOCIAL

TRUMP CARDS: SOCIAL MEDIA ACTIVATION

LIVE MATCH-DAY UPDATES

LIVE MATCH-DAY UPDATES

LIVE MATCH-DAY UPDATES

BEHIND THE SCENES

INDIAN BADMINTON LEAGUE (2013)

MATCH-DAY FRENZY

POST MATCH COVERAGE

ACTIVATIONS THAT CAUGHT THE ATTENTION OF SALMAN KHAN

Shuttle Express – an initiative to evangelize badminton through schools pre-IBL

SOCIAL MEDIA APPS TO INCREASE ENGAGEMENT

DELHI HALF-MARATHON (2015)

PATNA PIRATES (PART OF THE PRO-KABBADI LEAGUE)

VIDEO CONTENT

Link:https://www.facebook.com/MyVolini/videos/875179312556741/

LIVERPOOL FOOTBALL CLUB(PART OF THE ENGLISH PREMIER LEAGUE – IN ASSOCIATION WITH XOLO MOBILES)

THANK YOU