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www.theplanetd.com
WHAT KIND OF PHOTOS WORK?
Landscapes
People
Yourself
Selfies
Action
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WHAT GEAR SHOULD I USE?
• DSLR vs Point and Shoot vs Smart Phones
• Lenses• GoPro’s• Tripod?
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APPS TO USE
• Lightroom Mobile• Snapseeed• Photoshop Express• Retouch• Camera +• Fotor
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EDITING YOUR PHOTOS AT HOME
• Lightroom• Photoshop Elements• Gimp• Nik Efex• Perfect Effects• Online: Canva &
Fotor
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• Test out times- Iconosquare• Size accordingly. (1024px short
side)• Research and Use Hashtags• Share to other social channels from
within app• Take photos outside of app, edit
and then post.
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• Vertical images work the best• 735px on the short side• Use Canva for Text and Effects• Create Rich Pins• Minimum image size is 100X200
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FACEBOOK• Research best times to
post• Make sure an appealing
image is posted with link• Images without links
reach a wider audience• Facebook limits who sees
your posts• Vertical images perform
better than Landscape shots
• Ask a question with a photo
• Ask your audience to share one of their photos e.g.. Photo Friday
• Experiment with Facebook Ads
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• Resize images to optimal size (1024X512)
• Do not use vertical images• Combine up to 4 images in one
tweet• Tag people in the photo• Use Hashtags max of 2• Keep it short.
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DEVELOP A STRATEGY
• Test what times work best for your audience• Be consistent• Track success with URL Shorteners• Interact• Allot specific times for SM• Schedule posts
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QUESTIONS?
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