The Three C's for Startups

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There are three C's for entrepreneurs and startups. Check out this presentation to find out what they are, and how to master them.

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The three C’s for

startups

messaging

messaging

Company messaging

Company messaging:

How will you stand out?

Company messaging

.

.

.

Company messaging:Company messaging

*Remember: it’s crucial that you use non-

technical language.

Company messaging:Company messaging

Your brand image should be consistent and transferable

from online to offline conversations.

Content

Create useful content to show prospective

customers that you know your stuff.

Content

Develop a list of priority keywords that relate to your product and the industry you

want to enter.

Make sure these keywords help readers connect with your

content.

Content

Content

Influential content can help you reach

new customers and can lead to increased sales and customer loyalty.

Content

Confirmation

Explain to your customers that they will benefit from this third-party

confirmation, too.

Your PR efforts will get your customers:

Confirmation

Confirmation