Social Selling Training Presentation @ Siteworx

S OC I AL S ELL I N G@

P R E S E N T E D BY: J E F F Z E L AYA

Sales is evolving…

Learn more at: http://www.triblio.com/the-social-selling-hub/

People picked up the phoneThe sales rep controlled the process

Building trust was easier

Learn more at: http://www.triblio.com/the-social-selling-hub/

Learn more at: http://www.triblio.com/the-social-selling-hub/

Learn more at: http://www.triblio.com/the-social-selling-hub/

Buyers Evolved…

Learn more at: http://www.triblio.com/the-social-selling-hub/

7 0 % O F B U Y I N G P R O C E S S C O M P LE T E D W I T H O U T S A LE S I N VO LV E M E N T

Source: Marketo

O N AVE RAG E D E C IS ION MAKE RS CON SU ME 5 P I E CE S O F CO NT E NT BE FO RE BE IN G RE ADY T O SPE A K T O A S A LE S RE P

Source: CMO Council Study

I N 2 0 0 7 I T T O O K A N AV E RAG E O F 3 .6 8 C O LD C A LL ATT E M P T S T O R E AC H A P R O S P E C T. T O DAY I T TAK E S 8 ATT E M P T S

Source: Telenet

So Sales Needs To Evolve…Learn more at: http://www.triblio.com/the-social-selling-hub/

Learn more at: http://www.triblio.com/the-social-selling-hub/

Money Talks

7 8 % OF S A L E S P E OP L E U S I NG S OC I A L M E D I A OU T SE LL T H E I R P E E R S

Source: Forbes

• Increase customer renewals by 15%• Increase team quota attainment by 31%• Increase reps hitting quota by 21%• Increase weekly demos from 4.3 to 7.8

Source: Aberdeen

S O C I AL S E L L I N G T E AM S O N AV E RAG E :

P E O P L E S T I L L B U Y F R O M

Those they knowThose they likeThose they trustThose they respect

S O C I A L S E L L I N G I S A BO U T L E V E RAG I N G YO U R P E R S O N A L B RA N D &

T E C H N O LO GY T O D O T H E S E 4 T H I N G S

G E T T H E R I G H T T O O L SPH A SE 1

T OO LS T O YO U R T OO LBOXCO NS IDE R A DD ING T H E SE

Learn more at: http://www.triblio.com/the-social-selling-hub/

P R O S P E C TST E P 2

P R O S P E C T I N G

Learn more at: http://www.triblio.com/the-social-selling-hub/

Learn more at: http://www.triblio.com/the-social-selling-hub/

E N G AG E I N G R O U P S

L E V E RAG E YOU R A L MA MAT E R

L E V E RAG E YOU R A L MA MAT E R

C OM P E T I T OR ’ S FOLLOW E R S

M O N I T O R T W I TT E R

Content Curation Tools

Social Selling Help

Recommend a digital agency?

I N BO U N D L E A D S

Learn more at: http://www.triblio.com/the-social-selling-hub/

Trust

Share awesome contenti.e: Educate, Entertain, Engaging

N U RT U R EPH A SE 2

E N G AG E M E N TPH A SE 3

or meet in person…that’s even better.

Thank You!

Jeff Zelaya305.766.2631

jeff@triblio.com@jeffzelaya