Improve Your Learning Environments Today

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This presentation will help you: --Better set conference rooms to inspire speakers and engage attendees. --Incorporate innovative session formats, and help speakers to be more effective. --Look for nontraditional spaces that will make learning more meaningful.

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential..

Improve Your Learning Environments Today

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Presented by:Kimberly Lewis, USGBC

Melinda Kendall, Freeman

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Poll: What is your favorite style of session to attend?

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Learner Outcomes

Better set conference rooms to inspire speakers and engage attendees.

Incorporate innovative session formats, and help speakers to be more effective.

Look for nontraditional spaces that will make learning more meaningful.

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Creating Dynamic Conference Sessions

1. Session formats2. Room sets

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What session formats are there?

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Panel

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TV Panel Discussion

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Event Panel Discussion

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TV Interview

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Event Interview

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Short Topics

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Lightning Talks: Five- to 10-minute limitTED Conference: 18 minutesPCMA 2012: Three 20-minute keynotes

Short Topics

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ASHP Clinical Pearl Sessions

One idea, concept, or fact that has been useful in day-to-day practice and may not be widely known, understood, published, or taught.

Overall Session TopicFive-minute introduction

Five five-minute pearlsTen-minute Q&A

Five five-minute pearlsTen-minute Q&A

Five five-minute pearlsTen-minute Q&A

Two-Hour Session

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Pecha Kucha

20 seconds per slide

20 slides

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Engage the Audience

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Town hallFireside chatSalonStructured discussionsWorking groupCampground

Engage the Audience

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Town Hall

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Fireside Chat

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Fireside Chat

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© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Structured Discussion

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Structured Discussion

Brainstorming

Problem solving

Executive roundtables

Industry issues

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Working Groups

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Working Groups

AIHA Breakthrough Thinking ChallengeImportant issue in industrial hygienePanel of experts

Introduces issueSets guidelines

Breakout groups solve issueCompete to present to board

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Campgrounds

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Case Study

Expert outlines the situation.

Audience quizzes the expert.

Audience figures out the solution.

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Case Study

Industrial Hygiene Unsolved Mysteries

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Hands-On Training

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Hands-On Training

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Hands-On Training

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Demonstrations

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Engage the Audience

Tapping the expertise in the room

Getting details from experts

News-related information

Question and answer

Problem solving

Hands-on training

Demonstrations

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Salon

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Reality TV

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Car Talk

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Project Runway

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Setting the record straight

Preparing for new Regulations in the industry

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TV Debate

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Are Debates Appropriate for Association Events?

ModeratorPro Melinda Kendall1 minuteCon Kimberly Lewis 1 minuteRebuttal Pro Melinda Kendall30 secondsRebuttal Con Kimberly Lewis 30 seconds

The Great Debate Debate

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Poll: Who won the debate?

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Talking Head

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Session formatsCall for proposalsBest speakersIndustry experts Industry journalists/moderatorsTimely or controversial topics

TrendsTechnologyRegulationsChallenges

How Do We Get There?

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Creating Dynamic Conference Sessions

1. Session formats2. Room sets

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What room sets options do we have?

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Poll: What room set does your event most commonly use?

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Interview

Special Sets Program

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“… this luminous modern structure was ideal for every function cited in the promotional materials. But not for the people who congregated in the halls … and meeting spaces (a gray, sleep-inducing pall fell over everything, turning important after-noon sessions into flaccid snoozefests).”

Susan Szenasy

Metropolis Magazine

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“But as the session wound down … I realized that the only thing Annette and her cohorts could accomplish ... were smart but piecemeal fixes …

The visual drone of PowerPoint presentations … the overreliance on mechanical ventilation … the standard lecture-hall-style arrangement of a podium looking out to a mass of disciplined, uncomfortable chairs … all told me that the user, once again, was left out of the design solution.

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“Instead of assuming that PowerPoint presentations will be made, why not talk to graphic designers about the newest ways of presenting information?

Instead of assuming that rooms need to be 65˚F, why not consult with health specialists to discover new attitudes toward comfort in an age keen on natural light?

Instead of stiff chairs, why not ask ergonomists about new learning environments?

At a conference that’s all about positive change, old assumptions reveal themselves to be hopelessly inadequate.”

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Special Set Speaker Testimony

“Once we got over our initial grumbling, we committed to making our presentation an “experience.”

Being in a special set was the best thing that could have happened to our presentation. It pushed us to be more creative and it ultimately benefitted the attendees and the show.”

Jennifer Dolan, Osram Sylvania

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LEED (Leadership in Energy and Environmental Design)

It’s about the people in the building

Challenge to the hospitality industry

Design + Innovation

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Video--Greenbuild Special Sets Program

Insert Greenbuild Special Sets video The good

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Innovation and technologyHow can you do it without more cost?

Break out of doing things the same wayWorking groups/volunteersNext generation > build the bench

What’s NEXT?

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Video--Greenbuild Special Sets Program

Insert Greenbuild Special Sets video The bad

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Not allowing presenters to opt-inSpeakers weren’t investedSolution: Added a question to the CFP

A New BrandTook three years to gain traction

Stages were too small

What Didn’t Work?

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Leveraging volunteersSpecial programs working group

Time, expertise, work directly with speakers

Videotaping sessionsResource for future years

What Did Work?

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Know the Value of Your ShowInnovation and inspirationB to BTent revivalEntertainment: Maroon 5

PartnershipsChampion: Three-year payment planPRG: Three-year contract

Let’s Talk $$$

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Use What You HaveCharrette room

Rented standard stage with banner wrap Rearranged chairsCardboard and paper

<Charrette Room Photo>

Let’s Talk $$$

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WhoVolunteersPresentersSet designerAV companyGeneral contractorLaborConference staff

How We Got There

Process– Call for proposals– Volunteers– Calls with presenters– PPT review– Rehearsals

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Call for proposalsOpt-in and presentation-style questions

Special programs working group13 volunteers

Where We Are Now

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Where We Are Now

© Copyright 2014 Freeman Expositions, Inc. Proprietary & Confidential.

Thank you for participating!

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Presenters:Kimberly Lewis, USGBCMelinda Kendall, Freeman

Improve Your Learning Environments Today

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