Fusion Lightening Talks - BBC News Labs - Matt Shearer on Innovation in Large Organisations

BBC News Labs

Matt Shearer

Innovation Manager, @BBC_News_Labs

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Innovation in Large Organisations:sparkling new ideas for engaging your audience – from the industry’s best brains

Chair : Jem Stone (Head of Social Media, BBC Radio & Music)Malcolm Coles (Product Director, Trinity Mirror)Matt Shearer (Innovation Manager, News Labs, BBC)Martin Trickey (Group Head of Digital, Shed Media)

How “News Labs” has helped BBC News

• Open new opportunities• Transfer R&D tech into production prototypes• Bring together staff from across BBC News• HotHouse environment, w/ News industry• Safe – dare & fail/succeed fast

Be explicit : make it Multidiscipline

Hackathon withMultidiscipline teams.

10 News Orgs.6 Universities.

Collapse lagtime.Iterate Quickly.Use real data.

(This is not a new idea, but people keep tending to NOT do this)

Successes of1. Make Space2. Multidiscipline3. Real data4. Prototype, fast!

Responsive News Storyline#newsHACK

Juicer, & Window on the NewsroomM.O.

Rubix News from The Mirror

Getting “buy-in”

• Demonstrate opportunities with prototypes– Show something quick to indicate promise

• Stay focussed on scalable innovation– Not 1-off, polished masterpieces.

See what other people think…We took our APIs to SeedHack 4.

Best in show used News Labs APIs …so too did another award winner

Feedback from hackers…

Top 5 Tips

1. Make space for production teams.2. Multidiscipline mix.3. Prototype, quickly! (don’t spend time on drawings or talking)

4. Use Real Data (don’t rely on magic dust).

5. Scratch your itch (you know what needs solving).

How to get involved in innovation at BBC:• #newsHACK II (April).• BBC Connected Studio programmes.• … and News Labs will be growing.

Thanks@BBC_News_Labs

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