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Instant data. Tweak strategies.
Benchmark competitors.
“We’ve started using it in our social division. Now Searchmetrics is more valuable than ever before.”
Sebastian Wenzel, Webanalyticsbook
Use with
multip
le teams
#SEJSummit#Searchmetrics
Content Security •What is Google indexing? •Do you have sensitive content indexed? •Can I protect my customers, employees and business by blocking content from Google
•Content Audit for Risk
#SEJSummit#Searchmetrics
What should I be looking for?•Login pages, email reset
•Content which is only for a select group•Help or instructional content •Ask yourself, is this necessary in Google?
#SEJSummit#Searchmetrics
Dooms Day Plan
•More and more brands websites are seeing dramatic SEO drops•The number of penalties is growing•Google changes are targeting niche or categories •Overlooked technical changes cause dramatic drops•Recovering from Google issues is slow
#SEJSummit#Searchmetrics
Non-Google Search
•3 Y’s (Yahoo, Youtube, Yandex)•Social Search (Facebook and Twitter)•Commerce Search (eBay, Amazon, Alibaba)•Image Search (Pinterest, Twitter)•Content Search (Wikipedia, CNN)•Local Search (Yelp, Maps)•Job Search (Glassdoor, Indeed)
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