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This presentation explains why making yourself vulnerable is the key to connecting with your audience, building trust with them and building a long term relationship with them.
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What Nuclear BombsCan Teach You About Building Trust With
Your Audience...
and other takeaways from Authority Intensive 2014
David Melamed
I Regret To Inform You That Santa Clause IsGone.
Of Humorless Content
The Copy Paste Days
Are No More!
Must Be Sorely MissedAnd Your Content
You When You Are Gone!
Authority
Requires Trust
Ninja? Guru? Expert?Doesn't Matter...
TRUSTAll That Matters Is...
How Do YouBuild Trust?
Use The NuclearWarhead
Affect!
ArmYour Audience
With a Nuclear Warhead
Crazy
Be VulnerableExpose Your Weakness
Give Them LeverageOver You!
When They Have Nuclear Warheads(i.e. Your Vulnerability) Pointing AtYou...Why Wouldn't They Trust You?
Share Yourself
Connect On an Emotional Level
TakeTheFirstStep!
Be Authentic
See HowEasy
PresentationsAre To Make?!
Turn Your Blog PostsInto Every Type of
Media You Can!
This Took Me 20Min.
To Make!
I Learned About Canva &
Repurposing Conentat Authority Intensive 2014
I Used Canva.com
No, Im not a designer...
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