Rock your Brands Social Media with 1-hour a day! Soho House Seminar

ROCKYOURBRANDSSOCIALMEDIAWITH

1-HOURADAY

@CamillaMaryRose

@CamillaMaryRose

WEAREBUSIERTHANEVERBEFORE

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WEAREMORECONNECTEDTHANEVERBEFORE

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WEHAVEMOREIDEASTHANEVERBEFORE

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@CamillaMaryRose

NOW,ONTOYOU…

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WHYISSOCIALMEDIAIMPORTANT!BUTWHATSOCIALCHANNELISFORME?KNOWYOURAUDIENCE,GROWYOURAUDIENCE!WHATONEARTHSHOULDIPOST?CHEATS(THEGOODKIND)PLANOUTYOURHOUR…

@CamillaMaryRose

THISISAWORKSHOP

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HOWTOROCKYOURSOCIALMEDIAWITH1-HOURADAY!

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WHYISSOCIALMEDIAIMPORTANT?

@CamillaMaryRose

THEAVERAGEPERSONCHECKSTHEIRFACEBOOK400 TIMESAWEEK

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INSTAGRAMHASOVER500 MILLIONACTIVEMONTHLYUSERS

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300 HOURSOFVIDEOAREUPLOADEDTOYOUTUBEEVERYMINUTE

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NOW,HOWDOWEGETYOURBRANDOUTTHERE?

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WHYGOONLINE?

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WHATISYOURKEYSOCIALMEDIAOBJECTIVE?

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Facebook:

Iamwhomymotherapprovesof.

@CamillaMaryRose

Instagram:

IammyPassion.HaveyoualsoseenwhatI’vehadforbreakfast?

@CamillaMaryRose

Twitter:

Thisismyopinion,aslongasitdoesnotgetmyfired.

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LinkedIn:

Iammyjobtitle.

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VISUALFIRST TRAFFICDRIVING

#TRENDING

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WHODOESTHISWELL?

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@CamillaMaryRose

@CamillaMaryRose

@CamillaMaryRose

@CamillaMaryRose

WHATSOCIALCHANNELSAREMOSTIMPORTANTTOYOURBRAND?

@CamillaMaryRose

AUDIENCE@CamillaMaryRose

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WHENWILLYOURCONSUMERREACHFORTHEIRPHONE?

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BUT,WHATDOIPOST?

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DON’TMAKECONTENT.DOCUMENT!

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LETPEOPLEEXPERIENCEYOURBRAND.

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BUTTHISISTAKINGUPWAYTOOMUCHOFMYTIME… @CamillaMaryRose

BUTTHISISTAKINGUPWAYTOOMUCHOFMYTIME… TRUE!

SOLET’STALKABOUTASOLUTION…@CamillaMaryRose

MOBILEFIRST.

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MOBILEFIRST.

ALWAYS!

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PLAN,WHATYOUCAN.

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PLAN,WHATYOUCAN.

JUMPON#EVENTS!

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GOLIVE!

@CamillaMaryRose

WHATDOESADAYINTHELIFEOFYOURBRANDLOOKLIKE?

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USER-GENERATED-CONTENT

@CamillaMaryRose

@CamillaMaryRose

“AFTERONLY18MONTHSINBUSINESSFRANKBODYWILLLIKELYEXCEED$20MILLIONINREVENUETHISYEAR”

@CamillaMaryRose

NOW,LET’SWORKONTHATHOUR!

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THECHEATS(SHHHH….)

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IAMYOURFRIEND

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POCKETSIZEDESIGNER SOCIALMEDIAMANAGER WORKSMARTER

@CamillaMaryRose

ALRIGHT,LET’SPLANTHISHOUR.

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WHATYOUNEEDTOBECONSIDERING(ANDALITTLEEXAMPLE)

• PEAKPOSTINGTIMESFORYOURCHANNEL• WRITINGYOURCOPY(10MINS)• SELECTYOURIMAGE(10MINS)• POSTACROSSCHANNELS(15MINS)• RESPONDTOYOURCOMMUNITY(10MINS)• AFEWMOMENTSTOCHECKINBETWEEN(10MINUTES)• ANYTHINGELSE?

@CamillaMaryRose

SO,WHATISTHERIGHTSTRATEGYFORYOU?

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PILOTPROGRAMMES.TESTFAST,TESTOFTEN.

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EAGERFORMORE?

@CamillaMaryRose

THANKYOU!&IHOPETOSEEYOUSOON.