Promotion strategy of horlicks pgp30098

PROMOTION STRATEGY OF HORLICKS

PROMOTION STRATEGYSUBMITTED BY

RISHIKA MALIK, PGP30098

The Health Food Drink Market

Leading brand- HorlicksClosest Competitor- BournvitaOther competitors- Boost and Complan

Horlicks Print Ads

Horlicks Promotions- Horlicks Whizkidshttps://www.facebook.com/HorlicksWizkids

Horlicks Promotions- Ahaarabhiyan

https://ahaarabhiyan.horlicks.in/

Bournvita Print Ad

Bournvita Banner

Bournvita Shabash Mom Campaign

Bournvita Promotions- Bournvita Quiz Contesthttp://www.cadburybournvita.in/indiaplaysbqc/

Marketing