Importance of CRM

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www.orchestrate.com

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1. Hubspot

2. Beagle Research

3. Salesforce

4. Salesloft

5. Baseline

6. Forbes

7. Superoffice

REFERENCES

Importance ofImportance

CRMCRM is expected to reach a $36.5 billion

market worldwide in the next 3 years!

CRM

What is CRM?

Drive sales growth by deepening & enriching relationships

Compiles information on customers across different channels

Provides information on customers' buying behaviour

43% of customers use fewer than half the CRM features

72% of users give up extra

features for a user-friendly CRM

74% CRM usage increased in 2013

42% of CRM users willincrease spending in

marketing automation56.1% of SME’s use

marketing automation in

conjunction with CRM

The average ROI for CRM is $5.60 for every dollar spent!

CRM increases sales by up to 29%

Revenue goes up by atleast 41% per sales person

CRM Usage

CRM & MarketingAutomation

ROI through CRM

CRM

29%

$5.60

41%

89% of marketing automationuser have integrated it

with a CRM system

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