Hey Startups, Get Social Or Go Home

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Social Media For Startups

1 - What is Social Media ?2 - Why use Social Media ? 3 - Is Social Media the future or just BS ? 4 - Startups and social media 5 - Create a simple social media plan for early traction

@alimirza2k

1 - What is Social Media ?- Its Facebook, Twitter & LinkedIn - Media for social interaction- Real time communication - Digital interaction between people- Platforms for engagement and networking

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2 – Why use Social Media ?

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2 – Why use Social Media ?THEN

NOW

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3 - Is Social Media the future ?

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3 - Is Social Media the future ?Quick Social media Survey

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2 - Is Social Media the future ? Why do people use SM anyways ?

Social Media Is Making Us Lazy ……Do you think this TREND will stop ?

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4 – Startups & Social MediaWhy should startups use SM?

- That’s where people are (Our app or product potential users) - People are already talking about the problems we want to solve- 2 way communication (TV / Radio is 1 way) - Real time communication

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4 – Startups & Social Media

The Ultimate Challenge

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4 – Startups & Social Media

The Solution – Do what you do in REAL LIFE

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BUT HOW …………………….. ?

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5 - How to create a Social Media Plan ?

WHAT – is your business about ?

WHO – is your target audience ?

WHERE – is your target audience on social media ?

HOW - to connect / engage with the target audience ? OR (What to post / tweet / share)

@alimirza2k

BEST Practices for Early Traction

- START - BE CONSISTENT (magic) - USE VISUALS (Photos & Videos) - START with 1 channel - BUILD TRUST - Follow 80/20 rule - Focus on THEM- Be human - Talk about benefits (not features)

- BUILD RELATIONSHIPS - Practice social listening - Help first & then ask

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Content Ideas For Startups

- Share your WHY- Talk about your team- Show off your product / MVP - Post about relevant events - Share your milestones - Talk about the community - Share industry news

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Dark Truths About Social Media

- Pay to play - FREE ONLY to start - Requires hard work & time - No short cuts

Social media is NOT optional

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ULTIMATE GOAL of using Social Media (Have others do the marketing for us )

@alimirza2k

Home Work - Lets Start TODAY!!!- Embrace social media - Create at least 1 social media channel - Create a simple content plan - Integrate social media into your startup- Start sharing / posting / tweeting - Believe & tell others that you are the BEST !!!